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VoodooPC Founder Takes Issue with HP's Envy "h8" PC

By - Source: HP | B 18 comments

"Dislike" may even be an understatement.

Hewlett-Packard (HP) recently posted pictures and specs about its new Envy desktop PC on its website and caught the attention of Bing Fund partner Rahul Sood. Unfortunately, the VoodooPC founder was less than impressed with the latest addition to the Envy line and posted a rather irritated note to his Facebook network.

Before joining Microsoft, Sood founded VoodooPC, which was acquired by HP including all of its assets, brands and staff in 2006. Sood joined HP as CTO for its gaming PCs, but left the company in late 2010 - and HP killed much of the former VoodooPC product line earlier this year. However, Voodoo's Envy brand lives on and resulted in the most recent ENVY h8-1400t desktop PC model.

Sood, somewhat displeased, reacted to the machine with the following Facebook post:

"Thought I'd seen everything...then I saw the 'HP ENVY H8' desktop... what the heck guys? Is this code for I give up?"

Sure, the PC isn't an industrial design masterpiece -- no one would expect that with a starting price of $650 and the fact that HP is not a boutique PC brand. Packing a third gen Intel Core i5-3330 quad-core CPU (3.0GHz, 6MB shared cache), 6GB of DDR3, a 1GB AMD Radeon HD 7450, and a 1TB 7200 rpm SATA hard drive, it's a mainstream PC for a mainstream brand. However, Sood apparently did not take issue with the design or the specs, but with the name Envy H8-1400T. The silly numbering aside, someone could easily read the product name as "Envy Hate."

It is unlikely that this is a deliberate move to make sure Voodoo's Envy will die, but we could file this one under brand blunders, right next to Mitsubishi Pajero and Chevrolet Nova.

We reached out to Sood, who told us: "I've always said that brand is so much more than a logo on the box, it starts with culture, which leads to product, which leads to evangelism and community - and all of that becomes the soul of your brand. The HP Way is still one of my favorite business books, and HP is a pioneer in this industry and an icon in the Valley. Let's hope they find the HP Way again."

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Top Comments
  • 14 Hide
    alextheblue , November 29, 2012 11:45 PM
    Don't be H8'in.
  • 10 Hide
    xpeh , November 29, 2012 11:21 PM
    I feel like this guy is bitching over something retarded.
Other Comments
  • 4 Hide
    austinwillis81 , November 29, 2012 11:18 PM
    Why is he mad about the name again, it's not like he is going to suffer from this.
  • 10 Hide
    xpeh , November 29, 2012 11:21 PM
    I feel like this guy is bitching over something retarded.
  • 14 Hide
    alextheblue , November 29, 2012 11:45 PM
    Don't be H8'in.
  • -3 Hide
    balister , November 29, 2012 11:56 PM
    austinwillis81Why is he mad about the name again, it's not like he is going to suffer from this.


    Read it slowly and phonetically: H-Eight = Hate, so it's the Envy Hate.
  • 7 Hide
    austinwillis81 , November 30, 2012 12:22 AM
    balisterRead it slowly and phonetically: H-Eight = Hate, so it's the Envy Hate.


    I know but he isn't even employed with them anymore.
  • 6 Hide
    balister , November 30, 2012 12:35 AM
    austinwillis81I know but he isn't even employed with them anymore.


    Yes, but he ran Voodoo for a very long time and Envy was one of Voodoo's lines. So he feels strongly about the work he put into making those lines for Voodoo something special. I think he has a little bit of reason to be perturbed with HP, especially after they basically demolished his baby (Voodoo PC) in the past year.
  • 3 Hide
    kyuuketsuki , November 30, 2012 1:15 AM
    The thing about the Chevrolet Nova is a bit of overblown nonsense. Yes, "no va" means "doesn't go" in Spanish. No, it didn't fail in Latin America because people in those countries thought the car didn't go because of the name.

    And now there's some big stink because of the Envy H8? Is it out-of-whack with HP's normal numbering for their products or something? If I hadn't read this article, I never would have thought anything of it. Seems a silly thing to raise a fuss over.
  • 0 Hide
    kinggraves , November 30, 2012 1:29 AM
    balisterYes, but he ran Voodoo for a very long time and Envy was one of Voodoo's lines. So he feels strongly about the work he put into making those lines for Voodoo something special. I think he has a little bit of reason to be perturbed with HP, especially after they basically demolished his baby (Voodoo PC) in the past year.


    Maybe he shouldnt have sold his baby then, if he was attached to it. Maybe he shouldn't have left the company and left his baby in the care of others. Leaving it with HP is like dropping your baby off at a crackhouse. Clearly he regrets leaving and he's just nitpicking a product which is NO LONGER his product.
  • -4 Hide
    madjimms , November 30, 2012 1:30 AM
    KyuuketsukiThe thing about the Chevrolet Nova is a bit of overblown nonsense. Yes, "no va" means "doesn't go" in Spanish. No, it didn't fail in Latin America because people in those countries thought the car didn't go because of the name.And now there's some big stink because of the Envy H8? Is it out-of-whack with HP's normal numbering for their products or something? If I hadn't read this article, I never would have thought anything of it. Seems a silly thing to raise a fuss over.

    Actually that IS the reason it failed...
  • 1 Hide
    Anonymous , November 30, 2012 1:41 AM
    Sorry Sood, but you sold the company. You pretty much lost the ability to complain about "culture" and "community" the second you cashed out.
  • 1 Hide
    dark_knight33 , November 30, 2012 6:07 AM
    austinwillis81Why is he mad about the name again, it's not like he is going to suffer from this.


    I think your missing the point... He founded the company that first developed the "Envy" brand that HP is trying harder to butcher than the touchpad. There is a sentimental connection to the brand.

    OTH, he sold out to HP, got paid, left to get paid more, and now he gets what he deserves. If he cared that much about it, maybe he should have stuck with his "measly" 7 figure salary and made the brand work for HP.
  • 1 Hide
    fuzzion , November 30, 2012 6:57 AM
    And why is this tech news?
  • 1 Hide
    kinggremlin , November 30, 2012 7:19 AM
    madjimmsActually that IS the reason it failed...


    It's a total myth. The car sold well. Nova does not mean "doesn't go" in Spanish. No va which is two words, not one, means doesn't go and is pronounced differently with the accent on the second word, where as Nova has the accent on the first syllable. No Spanish speaking person would confuse the two.
  • -2 Hide
    serendipiti , November 30, 2012 8:40 AM
    It is unlikely that this is a deliberate move to make sure Voodoo's Envy will die, but we could file this one under brand blunders, right next to Mitsubishi Pajero and Chevrolet Nova.

    Just 2 brand blunders in spanish... seen some time ago other spanish expressions...
    It's just time for an spanish TomsHardware ?
  • 0 Hide
    pepe2907 , November 30, 2012 1:29 PM
    It doesn't have a chance for good sales, and that's not because of the name. With these specs and no good upgrade to something proper for gaming, I mean videocard, probably due to some s**ty marketing considerations like pushing users to buy more expensive lines, what the good processor and RAM etc. can do for an average customer? Playing video, browsing the web... things these days you may also do on a tablet + with a tablet there is the mobility,ability to carry everywhere with you and not last - fashion + an even good tablet comes cheaper /well, it doesn't have an i5 and 6GB of RAM, but who actually cares?/. So, it's not good for gaming, not good for anything an average customer may want to do and it is not good for professionals like content creators, and even in office environment lately people like to use their personal devices more, so, I am asking myself - who it is made for?
  • 0 Hide
    blubbey , November 30, 2012 1:50 PM
    Wow a $650 'gaming' PC has a ~5 year old GPU. Awesome.
  • -1 Hide
    myardor , November 30, 2012 2:08 PM
    It's a total myth. The car sold well. Nova does not mean "doesn't go" in Spanish. No va which is two words, not one, means doesn't go and is pronounced differently with the accent on the second word, where as Nova has the accent on the first syllable. No Spanish speaking person would confuse the two.4


    I am Hispanic and yes I would confuse the two
    Guess you are not Spanish speaking person , you just think you speak it
    Que vato loco del coco.
  • 0 Hide
    svdb , November 30, 2012 7:10 PM
    HP's spineless managers are mainly rewarded for not taking any risks and for saving money instead of expanding markets. HP has also killed just about every business it acquired by external growth. Buy a company, suck it dry then dump it, repeat.