Microsoft's Frank Shaw Slams Apple's Free iWork Software

At Tuesday's Apple event, CEO Tim Cook announced that the newest iteration of OS X, Mavericks, would be free. Not only that, but the new versions of iLife and iWork would be free as well. There was a couple of little snipes about competitors charging big bucks for OS upgrades and Apple's new software pricing turning the industry on its ear. At one point, a copy of Windows 8 Pro and its $199 price tag flashed up on screen and Craig Federighi, senior vice president of Software Engineering, declared: "The days of spending hundreds of dollars to get the most out of your computer are gone." Now, you didn't expect Microsoft to just let that go, did you?

Frank Shaw, Corporate Vice President of Communications at Microsoft, published a blog post this week titled 'Apples and Oranges.' In it, he expresses the need to 'clear some things up' regarding Apple's event. The short version of his post is that the Surface and Surface 2 both include Office and both cost less than the iPad 2 and iPad Air. This he says, means Apple's decision to "build the price of their less popular and less powerful iWork into their tablets not a very big (or very good) deal." Ouch. He goes on to wax lyrical about the Surface and its ability to cover both elements of the user's life, seamlessly blending work and play in one device.

Shaw later adds that the Surface and Surface 2 offer more storage than the iPad 2 and iPad Air respectively and come with full versions of Office 2013 as opposed to 'non-standard, non-cross-platform, imitation apps that can't share docs with the rest of the world.' What's more, the surface allows you to open multiple windows, and comes with additional support for USB, SD cards, and that all important kickstand. Bottom line: Shaw believes Apple's decision to make iWork free is an attempt to catch up to Microsoft and the Surface's productivity prowess than anything else, and no one does productivity better than Microsoft.

While Shaw does have a point in saying Office is the 'gold standard' for productivity (his words, not ours), there's no better price than free if you're looking to boost your userbase. It's also not exactly fair to paint the iPad as a machine that is incapable of both work and play, especially since more and more people are using their iPads for work on the go. The fact is, the tablet industry is still new, particularly in the context of mobile productivity, which means its also ripe for some fresh competition.

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  • He might be right, but that's not going to prevent people from drinking Apples kool-aid.
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  • I have a MacBook Air and it is better than any other Microsoft based system I have ever used. Furthermore, OS X is leaps and bounds better than Windows, in my opinion. Now, let's see how many down votes the ignorant Microsoft drones will give me.
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  • Edit: Tsk tsk, changed your post Smokey ;)

    Smokey, while there are *tons* of Microsoft users, I don't see all that many people who actually have the level of fanaticism that Apple fans have. Most people use MS because it's there and it's the standard and they don't know any better whereas a *lot* of Apple users use their products like they are a defining part of their lives that constitute a significant part of their personal identity. You never see someone talking about an MS product as a fashion accessory like a purse or the cool thing they brag to their friends about in school... Apple? All the bloody time.

    Also, as for the "cannot think for themselves at all." Us tech people are kinda snobby about this sort of thing but we don't realize that there are people in other venues that look at us the exact same way. I know foodies who laugh at us regular folks as nincompoops for buying crappy olive oil and thinking it's good, for eating inferior quality burgers at this or that place, for buying this or that cut of meat and thinking it's quality. I know car people who laugh their heads off as we get bent over by mechanics to do simple fixes on their vehicles. I work with construction guys who shake their heads and call regular people idiots when they need to pay someone $30 an hour to put up a sheet of dry wall, slap on a layer of mud and paint it.

    You probably fit into one of those categories, and many, many more. So, do you feel like a complete incompetent idiot - a "drone" if you will - because you don't care to learn enough about these areas to make really informed decisions? Or like everyone else, do you simply pursue what you like and what you have to and learn about those things, and ignore the rest, even if it means you aren't *always* making the optimal choice?
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