Microsoft Hires Family Guy to Sell Windows 7

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5:51 PM - October 14, 2009 by Marcus Yam

Peanut jelly peanut jelly peanut jelly peanut jelly peanut jelly!

The release of Windows 7 is just over a week away, and you can be sure that there will be a huge marketing push behind Microsoft's biggest money maker.

With the new operating system, it would only make sense for Microsoft to try to capture every market it possibly can. And what better way to grab the prime time audience than with some Family Guy?

Microsoft has signed a deal with Fox to sponsor a variety show produced by Family Guy creator Seth MacFarlane, AdAge reports. Interestingly, the show will air on November 8, nearly three weeks following the launch of Windows 7.

The program will also run without any commercials, likely because the entire show is already a sponsored event.

The show's current working title is "Family Guy Presents: Seth & Alex's Almost Live Comedy Show," which will be a mix of live-action musical performances, animated shorts and celebrity guest appearances.

"Think about metaphors and examples we might use, talking about how simple things are. We'll be evoking the cast of 'Family Guy' in some interesting ways that integrate the product messages," said Gayle Troberman, general manager of consumer engagement and advertising at Microsoft

While I'll reserve judgment of this marketing ploy until after November 8, it could be this sort of promotion that'll help inject some personality back into the PC. After all the work Apple has done to make the PC platform appear dull and lifeless, what better way to fight back than to show that Stewie is a PC?

Source : Tom's Hardware US

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dingumf 10/15/2009 12:11 PM
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itrendslave 10/15/2009 12:13 PM
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-20+

Think you missed the "butter" there in the sub-title... a few times =)

captaincharisma 10/15/2009 12:14 PM
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-20+

cool, have one of the scenes be the evil chicken kicking steve jobs ass :)

socrates047 10/15/2009 12:15 PM
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-3+

it'll be funny if they can have a short of the dude in the chicken character who fights peter, fight Bill Gates over the fact that vista sucked. after a while they make up and to make it up to him he sends him a copy of Window's Seven but its the one signed by Ballmer and the chicken goes after ballmer. lol

brendano257 10/15/2009 12:17 PM
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Kaiser_25 10/15/2009 12:18 PM
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-20+

family guy rarely disapoints, ill bet it will be a good laugh. Im curious about how much hes getin paid.

Gin Fushicho 10/15/2009 12:40 PM
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Ed Brown 10/15/2009 12:53 PM
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-15+

Hmm, I wonder if Quagmire will try to make Microsoft "Microhard"

Giggity giggity goo!

Regulas 10/15/2009 12:53 PM
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Flameout 10/15/2009 1:25 AM
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gekko668 10/15/2009 1:33 AM
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ghazgull 10/15/2009 1:37 AM
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steiner666 10/15/2009 1:59 AM
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-7+

cool, a great show gets sponsored by a company who's releasing a great OS... what's to bitch about?

Maxor127 10/15/2009 2:04 AM
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cookoy 10/15/2009 2:23 AM
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-5+

ever heard "if you build a better mousetrap, the world will beat a path to your door"? guess this doesn't apply now. just hire somebody famous to promote the product and hope there are more 12-17 year-olds bugging their parents to buy your over-hyped products. if we are to believe the reviews, Windows 7 should sell quite well based on its merits alone.

cabose369 10/15/2009 2:29 AM
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-7+

Meg will be the Mac! HA!

leafblower29 10/15/2009 2:37 AM
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falchard 10/15/2009 2:55 AM
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-1+

I always like it when Microsoft buys a TV Spot. They are genious in that sense of marketing as opposed to 24 commercials over a day. They fast forward all the ads and are like "This commercial segment brought to you by Microsoft".

jimmysmitty 10/15/2009 6:33 AM
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-1+

Regulas :
Family Guy writers are a bunch of left wing liberals.



Yet they had an enire episode makin fun of Clinton.......

Kaiser_25 :
family guy rarely disapoints, ill bet it will be a good laugh. Im curious about how much hes getin paid.



Not sure he cares. Seth is already pretty well off. I am thinking whne Fox cam crawling back begging they probably had to give their first borns to sacrifice to get him to come back (after they canceled and the DVD sales were out of this world).

Plus he has Family Guy, American Dad and now the Cleavland show. Then there is the Cavalcade of Cartoon comedy and Robot Chicken which he voices on.

Either way i love Seths ability to make fun of all pop culture old and new and even future that has yet to be out.

"Are those fists?" "Damn right!"

fonzy 10/15/2009 7:08 AM
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-0+

Bill!.... BILL!!..WHAT!!!?... Seven is enough!..hahaaHa

Youtube "Family guy Eight is enough" you will know what I'm talking about.

agentjon 10/15/2009 4:14 PM
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--2+

Are they going to pull a "Nazis are for Apple" stunt?

Yoder54 10/15/2009 4:14 PM
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--1+

Regulas :
Family Guy writers are a bunch of left wing liberals.



So, beats them being Tea Party nut cases who have now resorted to attacking Sen Lindsey Graham...one of the most conservative senators in office.

ssalim 10/15/2009 4:57 PM
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-0+

fonzy :
Bill!.... BILL!!..WHAT!!!?... Seven is enough!..hahaaHaYoutube "Family guy Eight is enough" you will know what I'm talking about.



Watched it but I didn't get it. Someone explain?

Eccentric909 10/15/2009 5:05 PM
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-1+

Regulas :
Family Guy writers are a bunch of left wing liberals.



LOL, I'm sure anyone that doesn't agree with your line of thinking is labeled a "Left Wing Liberal" by you.

Seth has made fun of both sides of the spectrum with Family Guy. Then again, you probably see Bill O'Reily as "Fair and Balanced" too.

tektek 10/16/2009 5:15 AM
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-0+

Wish they'd ad AL BUNDY in the mix... and instead of 'NO MAAM' we'll have 'NO MAAC'

Anonymous 10/16/2009 4:46 PM
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-0+

@Eccentric909:
Family guy is pretty funny, but you should understand is they are proud "left wing liberals" and seem to have no problem stating so (who cares?). I doubt he would make fun of the left if they didn't make themselves such a target. But next time quote someone that says 1+1=3 not someone that states a fact like 10+1=3, thx!

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