Product (RED) Mac Pro Fetches $977,000 at Auction
The Mac Pro sold for more than 16 times the price it was expected to raise.
Apple's new Mac Pro is pretty unique on its own, but Jony Ive recently created a special version of the new desktop machine for a Project Red charity auction. Unveiled in late October, the red Mac Pro was expected to go for around $60,000. In fact, that figure was at the top end of Sotheby's $40,000 - $60,000 estimate. This past weekend, the computer was sold for well over 10 times that amount.
In a press release sent out on Saturday night, Sotheby's revealed that a massive $26 million had been raised for The Global Fund thanks to The (RED) Auction. The collection of items for auction was curated by Ive and Marc Newson in collaboration with Bono. Sotheby's website lists the lot sold price for the red Mac Pro as $977,000, though it didn't fetch the highest price of the night. Also up for auction were a Leica Digital Rangefinder Camera designed by Ive and an aluminum desk produced by Neal Feay Studio and designed by Newson. Both items fetched in excess of $1.5 million.
Announced back in June, Apple's new Mac Pro will ship in December. Assembled in the United States, the Mac Pro features a 3.7 GHz quad-core Xeon from Intel. This is working alongside two AMD FirePro D300 GPUs, 12 GB of 1866 MHz DDR3 RAM, 256 GB of PCIe flash storage (read/write speeds of 1.2 GBps/1 GBps) and up to six Thunderbolt 2 ports. Customers can configure their Mac Pro with as much as 64 GB of RAM and 1 TB of flash storage, so while pricing starts at $2,999, you can expect that baseline price to rise if you make changes to the specs.
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The auction price is just silly, but at least it went to charity.
And here comes what I read somewhere:
Apple is for people that their wallet is bigger than their logic...
And here comes what I read somewhere:
Apple is for people that their wallet is bigger than their logic...
Did you read the article at all? It's one of a kind and the money was donated to charity.
This is an generous contribution by Apple, regardless of who you are.
Then again, ppl like the awesome Bill Gates have tons of money to burn.
This is an generous contribution by Apple, regardless of who you are.
To both of you:
Of course I read the article. And ofcourse the money will go for charity. And Apple did this because they are humanitarians. hmmmm.... Fishy, isnt it?
But people should learn not only to read an article, but also understand the facts and be able to criticize. Well everyone has the right not to criticize and just read the article like a scanner machine ofc...
From my perspective, Apple did a clever move to advertise their company again (you can find it in other sites of the web also). The guy that bought it, just wanted to have a unique mac pro for showing off.
For other people, they are humanitarians/philanthropists that don't care about their wallet. They only care about world peace and happiness all over the world.
Everyone is free to have his opinion...
I chose mine...
sheesh, even Bill Gates is more generous than the wealthiest company in the world, and he's using his own money
seriously though, stfu. they aren't required to donate anything.
sheesh, even Bill Gates is more generous than the wealthiest company in the world, and he's using his own money
Apple matches employee contributions for charitable giving. In Cupertino alone Apple paid $2.9 billion in salaries in 2012. The average US citizen donates 1.38% of their income to charity. This amounts to $40 million just for Apple employees in Cupertino (excluding retail stores).
If all Apple employees had Apple match then Apple would have also paid $40 million. We don't know how many employees would get Apple to match and we don't know if an Apple employee only gives 1.38% (professionals in the US with higher incomes typically donate more than the 1.38% average).
Bottom line is Apple very likely donates tens of millions just by matching employees.
Bill & Melinda Gates matched the $13 million raised by selling all the RED items which is why the total hit $26 million. Bono cracked a joke about it being "bipartisan" donations.
wait, wait, wait. are you guys seriously giving flak to apple because they could have donated MORE? I DON'T SEE ANY OF YOU MAKING ANY DONATIONS. INTERESTING. YOU GUYS ARE PROBABLY JUST AS GREEDY.
seriously though, stfu. they aren't required to donate anything."
Totally agree- everyone is caught up speculating what Apple's true intentions might be when the whole point is completely lost- regardless of what their intentions are and what the buyer's intentions are, the money is going to a charity.
I'd love to see what everyone criticizing Apple does for charitable work here. The people that benefit from these charities don't give a damn what the intention of the donor was- they just need the resources period.
I see you're posting the same crap here as everywhere else. And putting Infowars in your sig? Might as well put "Look at me, I'm an idiot" in your sig instead.