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• Women Attracted to Scent of Anti-Static Bags

Next news
10:11 AM - May 23, 2009 by Bestofmedia Team

Forget muscles, musk and Maseratis! A new study soon to appear in the American Journal of Psychology shows that the scents commonly emitted from an all-night computer building competition are far more appealing to the average woman.

The landmark finding by a team of researchers from the University of California at Berkley flipped conventional testosterone-based thinking on its head.

Psychologists have long known that scent is an important force in determining initial levels of sexual attraction for both males and females, with the effects being particularly strong on females. While the exact reasons for this importance are unknown, it is believed that scents are able to silently communicate evolutionarily desirable traits to the receiver. Knowing this, the researchers decided to pit stereotypical attractive scents against stereotypical unattractive scents in a Revenge of the Nerds-style free-for-all.

The methodology of the study was simple: researchers exposed a group of women to various scents while keeping the participants’ other senses completely in the dark. They then took measurements of salivary testosterone levels to determine changes in attraction.

“Needless to say, we were completely taken aback by the results of our tests,” explained Dr. Megan Wang of Berkley. “In nearly all of the cases, attraction was higher when the women were exposed to scents such as anti-static hardware bags or solder than when exposed to pheromones from body builders or the ‘Axe’ brand of body wash. We really don’t have any explanation yet as to why this happened.”

Hoping to quickly capitalize on this news, fashion company Christian Dior has announced the release of its new scent, “Thermal Contact.” Apple is also rumored to be retooling its long-running series of advertisements featuring Justin Long as the Mac spokesman. Replacing Long could be Brent Spiner, better known as Data from Star Trek: The Next Generation.

Consumers have already begun responding to the news. Lens Crafters Opticians reports that horn-rimmed glasses are flying off the shelves faster than they can be restocked. Several exotic car shows around the country have been cancelled due to lack of interest. iPhone jail-breaking competitions have been set up in their stead.

Tom’s Hardware offices have also been adversely affected. Reporters are having a hard time getting to work on account of being thronged by busty women hounding them for autographs or pictures. One even caught an admirer trying to steal his non-magnetized screwdriver.

[• This story, marked with a • is weekend entertainment content only and should not to be considered factual ]
Image: courtesy of http://www.flickr.com/photos/tedmurphy/

Source : Tom's Hardware US

Talkback
Add your comment
skittle 05/23/2009 4:34 PM
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-8+

not news, we have all known this for years...

B-Unit 05/23/2009 4:36 PM
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--2+

"(• This story, marked with a • is weekend entertainment content only and should not to be considered factual ]
Image: courtesy of http://www.flickr.com/photos/tedmurphy/"

Entirely made up, or was the scent research real?

justinblue 05/23/2009 5:00 PM
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B-unit,

The way they do research on scents is real (AFAIK). Also, the facts about smells and their affects on attraction are real. However, no, there was no research on the scent of Anti-Static bags or mountain dew :)

Justin

doomtomb 05/23/2009 5:04 PM
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-5+

I think this whole thing is fake dude...

rbarone69 05/23/2009 5:07 PM
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-1+

hahahah that's funny. I lulz

JMS3096 05/23/2009 5:54 PM
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-4+

Crap. My hopes were SO high!

apache_lives 05/23/2009 5:57 PM
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-0+

well the smell thing is real and has some effects - thats why we all mask our stench with deodorant etc

oh and my dad used to work in exchanges all day and did always smell the same like electrical etc - doubt it makes any difference smelling nerdy etc

garborg 05/23/2009 6:03 PM
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-0+

Right... It has nothing to do with the test being conducted in Berkley, the only place in the world that lives in it's own Universe.

Now that would be a better study. "Why Berkley is stuck up"

norbs 05/23/2009 7:08 PM
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-6+

I'll just pretend tom's hardware was hacked...

Cletus_slackjawd 05/23/2009 7:15 PM
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-1+

Absolutely brilliant. Need more funny stories like this in the future.

jerreece 05/23/2009 7:33 PM
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--3+

I expect stuff like this on April 1st, where it's appropriate. But, May 23rd, Memorial Day Weekend? Since when did Tom's turn into a nerd herd joke website?

I thought this was a tech/hardware news website...

eagles453809 05/23/2009 8:10 PM
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-6+

get over yourselves. a funny joke story here and there is a good thing.

knightmike 05/23/2009 8:10 PM
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-6+

Yes! I knew wearing an anti-static bag over my junk would pay off one day!

TheCapulet 05/23/2009 8:33 PM
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"Tom’s Hardware offices have also been adversely affected. Reporters are having a hard time getting to work on account of being thronged by busty women hounding them for autographs or pictures. One even caught an admirer trying to steal his non-magnetized screwdriver."

LOL!!!

theangrygimp 05/23/2009 10:07 PM
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knightmike :
Yes! I knew wearing an anti-static bag over my junk would pay off one day!


Hahahaha.... Don't get too close to your speakers with that thing. Don't want it to get adversely pulled down by magnetism. ;)

Lighten up people, it was just good fun!

truehighroller 05/23/2009 10:21 PM
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-1+

I know what women want. They want a man that is confident in him self and is not under endowed and knows how to make them laugh and (uhhem) feel and of course if she has brains, has his life together. I liked this article because I thought it was funny and I'm bored at work for twelve hours.

truehighroller 05/23/2009 10:23 PM
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-1+

Edit for above:


and (uhhem) feel good,... we really need an edit button here.

keither5150 05/23/2009 11:34 PM
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Brent Spiner would be a good replacement for Justin Long (better known as the voice of Alvin).

Justin could wait for Avin and the Chipmunks 2.



icebain 05/23/2009 11:41 PM
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-3+

The picture of that chick scares me...

cruiseoveride 05/24/2009 4:50 AM
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-3+

Where are the results from Old Spice???

ta152h 05/24/2009 7:16 AM
Show
Anonymous 05/24/2009 8:29 AM
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-2+

It's fake dude. There's no Megan Wang at the Psych department at Berkeley.

megamanx00 05/24/2009 11:30 AM
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lol

Milleman 05/24/2009 11:36 AM
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-1+

Well... It is weekend entertainment content!

[• This story, marked with a • is weekend entertainment content only and should not to be considered factual ]

Luscious 05/24/2009 11:48 AM
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Great! So this is what we'll be getting now every weekend?

Anonymous 05/24/2009 2:45 PM
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"Is that a hard drive in your pocket, or are you just glad to see me?"

truehighroller 05/24/2009 3:18 PM
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Actually it is true I tested this and went to the mall with some anti static bags attached to my body every where and the girls would not stop pointing and giggling with glee. I was amazed at the affectiveness of anti static bags and the magic they can work on big boobied hot chicken heads. :D Hell even the security guard couldn't keep her hands off me.

misnad 05/24/2009 5:58 PM
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--1+

kewl... time to ditch my YSL cologne and rub myself with anti-static bags! xD LOL

misnad 05/24/2009 5:59 PM
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-1+

truehighroller :
Actually it is true I tested this and went to the mall with some anti static bags attached to my body every where and the girls would not stop pointing and giggling with glee. I was amazed at the affectiveness of anti static bags and the magic they can work on big boobied hot chicken heads. Hell even the security guard couldn't keep her hands off me.



The anti-static love machine wh? xD

JeBuSBrian 05/25/2009 12:57 PM
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--1+

And with the introduction of these stupid ass 'entertainment stories,' you've lost a reader. This site has gone so far downhill it's now drowning below the sea of stupidity.

Congrats Tom's!

IzzyCraft 05/25/2009 1:48 AM
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-2+

We all known the smell of axe bodyspary = shit no surprise there.


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