A Message to the Tom's Hardware Community
A new look for the future of Tom's
The passion and intensity of the Tom’s Hardware community is what makes this site great. Since the inception of Tom’s Hardware in 1996, its iconic hammer logo has been a symbol of the tenacious DIY attitude of our readers. But like all the early Internet pioneers, it’s time to embrace a new era in the technology marketplace with a fresh look and feel. That’s why we’re excited to unveil new logos for Tom’s Hardware, Tom’s IT Pro and Tom’s Guide. We’ve worked hard to retain the integrity of these sites and their history by taking into account our most loyal community members’ thoughts and feedback; but also recognized the need to modernize the experience for the next generation of Tom’s readers. There were some challenges along the way, but the end result is something we’re really proud of, and something we hope you, our readers, will embrace.
Stay tuned for additional improvements to our sites’ features and functionality in the coming weeks, and let us know what you think!
-Erin Kapczynski, Head of U.S. Marketing, Bestofmedia Group

Oh, and hire someone to proofread before posting. It's quite sloppy from time to time. You know it's ridiculous when most of the comments are about the typos vs the topic at hand.
Edit: Biting my own tongue here. Had to make a correction.
It's good to see the site trying to renew itself from time-to-time.
Oh, and hire someone to proofread before posting. It's quite sloppy from time to time. You know it's ridiculous when most of the comments are about the typos vs the topic at hand.
Edit: Biting my own tongue here. Had to make a correction.
* Proof read your articles/news before posting....
* Listen to your readers (especially the loyal ones) and respond quickly to their needs/wants if at all possible.
* Keep the Best Gaming CPU's/GPU's/SSD's for the $ articles!!
* Run more than 1 "Best Configs" build per year (every 6 months would be better). This way you have a fresh build with the latest tech involved. 1 year between configs makes for a very stale site.
Google is so difficult.
/sarcasm
I'm still in the evaluation phase
I'll miss the old hammer but suspect the new hammer will grow on me. Not sure about the up/down arrow and that red dot, though. Are we at Tar-Jay ?
I'd also support dropping the "On Tech" - LOL - and simply going with "The Authority"
If folks think you are peddling lumber and nails they likely should not be on the computer, anyway ...
They have completely lost focus of what the users want.
I think this is one of the core issues of society's problems - it propagates stagnation.
Change can be very good... the question lies in the TYPE of change that is taking place.
The questions one should probably be asking: How will this change affect us? What will come of it?
What kind of benefits or shortcomings can it create?
Of course, in the case of a logo change, it might be a bit of an extreme, but clearly, the point stands.
Heck, even in the case of a simple logo change you can ask yourself if you think this type of change will be good for the web-site, do you like the logo, etc.
And this is probably why many people are 'left in the dust'. But its' all part of their upbringing and amount of information they accumulated to this point.
Personally, I cannot say I find anything particularly of importance to the logo change as it appears to be relatively minor/unnoticeable.