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Windows 7 Could Spur Mac Sales Instead

by - source: Tom's Hardware US

A new Windows is coming! Time to buy a Mac?

Apple products' popularity has grown at an impressive rate over the last few years. Be it more MacBooks than ever popping up at Starbucks or the number of iPhones you're noticing that people are touching while out and about, Apple is making headway.

For the computer market, some of that is believed to be because Windows Vista had such negative feelings associated with it, but Windows 7 hopes to fix all of that and more. Early reviews bill Windows 7 as a wonderful operating system, so will this be PC's time to win some share back? If history is any indicator, then no. Apple will sell even more Macs thanks to the release of Windows 7.

According to data collected by Broadpoint AmTech analyst Brian Marshall, it appears that the release of a new Windows version is positively correlated with sales of Mac computers.

"We have concluded that no negative correlation exists on Apple's (AAPL) hardware sales when Microsoft launches a new OS. Ironically, we believe new OS launches from MSFT may have even acted as a 'delayed accelerant' to AAPL's computing sales," Marshall wrote, according to a blog on Fortune.

There's no real reason behind why a new PC technology would spur sales of Apple computers, but perhaps the big wave of new-computer-buying spirit somehow spreads over to those who are considering getting a new Mac.

Any other theories?

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doc70 10/14/2009 12:56 PM
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I have a theory: I smell a Mac fan in tom's staff...

XD_dued 10/14/2009 12:58 PM
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Sounds like coincidence to me...

waikano 10/14/2009 1:04 AM
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BootCamp

adillhoff 10/14/2009 1:05 AM
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The release of Windows 7 definitely makes me want to overpay on mediocre hardware.

timberwolf1128 10/14/2009 1:06 AM
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doc70 :
I have a theory: I smell a Mac fan in tom's staff...



Indeed. If you look at his recent articles they are all Apple is the greatest thing since sliced bread and windows is Satan.

cookoy 10/14/2009 1:07 AM
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windows launch coinciding near holiday seasons when people tend to buy things?
ever wonder why your boat rises everytime there's high tide?

xaira 10/14/2009 1:11 AM
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$300 netbook or $1000 mac, which one will i pic?

the_one111 10/14/2009 1:12 AM
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iamthewalrus528 10/14/2009 1:17 AM
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"We have concluded that no negative correlation exists on Apple's (AAPL) hardware sales when Microsoft launches a new OS. Ironically, we believe new OS launches from MSFT may have even acted as a 'delayed accelerant' to AAPL's computing sales,"

If this is from previous releases, what data are we debating? If they are saying Vista was a delayed accelerant...it's because we all know Vista didn't do very well in the market place and back in XP release days, Apple was much less of a competitor than it is today so whatever data that is from 2001ish is irrelevant. To then place this bit of data as a reason Windows 7, which obviously isn't getting the same reviews as Vista, would make it "time to buy a Mac" asinine. Plus, a simple positive correlation of past Microsoft OS releases is a horrible determinate for Win 7's possible effect on Mac sales. I'm not defending Microsoft here as it could really go either way as to what happens to Apple's sales in the coming months, I'm just flagging Marcus' article as bogus. What is the point of this article if the data is seemingly pulled out of nowhere and hardly relevant? Please refrain from posting "news" articles unless something news-worthy happens instead of just opinions, thanks.

tayb 10/14/2009 1:18 AM
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doomtomb 10/14/2009 1:28 AM
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My theory: When you are a Mac fanboy, you are so low and down that there is no where to go but up.

sicundercover 10/14/2009 1:38 AM
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I think Ill stick with the OS that gives me the most compatibility and most flexible hardware configurations.

If you have another that fits that description Id like to know of it.

Titanius 10/14/2009 1:40 AM
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I've got nothing against Apple...but then I'm deaf, dumb and blind. The same could be said for Microsoft, so I ain't taking anybody's side. This whole Apple vs Microsoft (or PC) thing is a double-edged sword and if people matured enough, they'd stop bickering over stupid things like this.

Marcus Yam loves Apple, get over it. Marcus, we heard enough, this isn't your personal blog, stop posting some new "facts" that support your love for Apple.

brockh 10/14/2009 1:40 AM
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@Etichi: DOS hasn't been in Windows for a long, long time now.

Also, this article is dumb.

beckstrom12 10/14/2009 1:46 AM
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I know why I work at Best Buy and we don't have any windows computers to sell because they aren't releasing any new ones till win 7 comes out.

Anonymous 10/14/2009 1:46 AM
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Unfortunately, Mac isn't actually worthy of having fans, the "fans" they have are either on Apple's payroll, or they're just naive people of insufficient technical knowledge who were duped by Apple's marketing machine.

How else do you sell someone such an overpriced piece o' crap that is inferior in every way to it's Windows/Linux/BSD equivalent costing less than half the price? Honesty hasn't sold an Apple product since the 80s, if not for lies, Apple would've went belly-up years ago...

ottozero 10/14/2009 1:53 AM
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Mac our outdated hardware, but nice design and Excellent Operating system. I will purchase an iMac when they offer a 4 or 8 core CPU with at least the option for 16gb of Ram, and 2gb Video Card. I would love to run Both Current Operating systems (S.L. & Win7) I currently own a Dell studio quad core 2.3ghz with 8gb Ram, 1gb 4670 (I upgraded)and it runs great (except for Vista 64bit os, it has bugs). Then again I could just wait longer and Get an upgraded Mac Pro with USB 3.0/Blu-ray/dual 8-core CPUs/128 GB ram.......nice

ottozero 10/14/2009 1:55 AM
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I no longer build computers I have lost the passion for that, but I still love using them. Can't wait for Win7

daship 10/14/2009 2:24 AM
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The author is a dumb ass!!!!!!!!!!!

I run OSX and Win 7, I can honestly say Win 7 is a faster and all around better OS.

OSX is fine, but there's no where near enough software titles compared to Windows.

OSX is probably easier for a new user, but once you feel like a geek, Windows is a must.

Anonymous 10/14/2009 2:37 AM
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Given a choice between a PC and a Mac, I would go with the PC every time. Windows 7 is a big improvement over previous versions of windows.

Having seen and experienced OS-X, I would have to say that OS-X along with recent improvements would be the main attraction for anyone moving to a Mac. Although the use of an Intel processor can add more glitter.

If I were ever to get a Mac or PowerBook, it would be so I can learn how to work on them and to fix them so when someone needs me to fix their Mac, I can do it. Maybe even to increase the chances of my eventually getting a job.

Currently I spend most of my time on PCs.

Anonymous 10/14/2009 2:41 AM
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ummm...i do think the author may be biased but i think it could be that the technologically illiterate with deep pockets want to overpay for macs so they can run windows 7 on it? although of course we all know the best windows machines are PCs.

matt87_50 10/14/2009 2:50 AM
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TOMS HARDWARE ATTRACTS WINDOWS 'FANBOYS' BECAUSE ITS ALL ABOUT TINKERING WITH HARDWARE! SOMETHING YOU CAN'T DO WITH A MAC!

so stfu about this site being mainly for PC users. come back when apple let you use any arrangement of hardware you want. otherwise go some place where a Mac person should feel more at home... like an interior design forum or something...

tipoo 10/14/2009 3:02 AM
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Its a feature.

Khimera2000 10/14/2009 3:30 AM
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how does this guy still have a job??? articles like this make toms look like a trash sight. it gives no pertinent information has no real news worthy facts and is based on a personal conjecture. i can understand the mac vs pc fight, but at the least give us some proper propaganda.

Anonymous 10/14/2009 3:36 AM
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Correlation does not imply causation!

bnd1989 10/14/2009 3:53 AM
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etichi :
registry hell and dos or unix based and a terminal? that was why I went with a mac.


Use linux bro... It cost u nothing.(except for the hardware)

this article really amuse me...

This article made me laugh...

gr33nf00t 10/14/2009 4:14 AM
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BobtheHog :
Correlation does not imply causation!


This. One of the first things you learn in an introductory statistics course is that a positive correlation (or, as it is even more vaguely quoted in this article, lack of a negative correlation) doesn't by any means signify cause and effect.

cookoy :
windows launch coinciding near holiday seasons when people tend to buy things?


Again, this. It isn't "New Windows OS is released, demand for Mac increases," it's "Hey, it's Christmas time, so demand for EVERYTHING increases."

Ultimately, this article is a waste. I would like the time I spent reading it back please. kthxbye.

jaragon13 10/14/2009 4:15 AM
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doc70 :
I have a theory: I smell a Mac fan in tom's staff...


mrmez 10/14/2009 4:21 AM
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rooket 10/14/2009 4:45 AM
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Doc70, definitely. I mean it happens when one staff writer torches $2000 on a low end laptop with an illuminated apple logo on the back.

But anyway I'm finding that massive amounts of people like windows 7 and i don't hear anyone really touting snow leopard. Plus that o/s is getting bad press lately. The negatives about win7 are just a bunch of fluff, nothing to even speak of. And from my experience with windows 7 I had doubts when i installed it but soon after, they updated everything even for my old hardware on live updates. I am happy with it. Happier than with Vista but Vista worked fine for me as well. I just hadn't done much with Vista though. Not nearly as much as I've done on Windows 7. Great o/s. I think it is time for people to stop being negative about things and move on from here.

rooket 10/14/2009 4:45 AM
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Doc70, definitely. I mean it happens when one staff writer torches $2000 on a low end laptop with an illuminated apple logo on the back.

But anyway I'm finding that massive amounts of people like windows 7 and i don't hear anyone really touting snow leopard. Plus that o/s is getting bad press lately. The negatives about win7 are just a bunch of fluff, nothing to even speak of. And from my experience with windows 7 I had doubts when i installed it but soon after, they updated everything even for my old hardware on live updates. I am happy with it. Happier than with Vista but Vista worked fine for me as well. I just hadn't done much with Vista though. Not nearly as much as I've done on Windows 7. Great o/s. I think it is time for people to stop being negative about things and move on from here.


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