Memory MSRPs and fixed price tags disappear at Micro Center as some stores shift to spot pricing — Shopping for RAM just got a whole lot harder in 2025
Get Tom's Hardware's best news and in-depth reviews, straight to your inbox.
You are now subscribed
Your newsletter sign-up was successful
Memory pricing has taken a turn for the worse, with the best RAM now the most expensive on the market. One user report indicates that at least one Micro Center location has reportedly removed price tags from its memory kits and advised customers to consult a sales associate for pricing information. Tom's Hardware has contacted Micro Center for further comment.
Taken at Microcenter on 11/23.. from r/pcmasterrace
Reddit user CassTexas shared an image captured at the local Micro Center, displaying a big sticker on the memory display that states, "Due to market volatility, we ask that you please see a Sales Associate for pricing. Thank you." Although multiple memory kits remained available, none of them bore stickers indicating their prices.
Micro Center's decision is unlikely to be well-received by customers, as the U.S. retailer has traditionally maintained a reputation for offering hardware products at lower prices than its competitors. This development may create the perception that Micro Center is exploiting the memory shortage to jack up prices. However, this situation is understandable, given that other U.S. retailers such as Newegg, Amazon, Best Buy, and Walmart have also adjusted their pricing on memory products in response to market volatility.
Article continues belowMemory pricing has historically been subject to volatility. The recent surge in AI demands for memory in data centers has further exacerbated this instability. Nevertheless, this should not influence the pricing of memory products that retailers currently hold in inventory, as these have already been paid for. When the next batch of stock arrives at a higher cost, it is logical for retailers to adjust their prices accordingly. However, increasing the prices of stock already in possession appears to be a strategy to capitalize on the prevailing market conditions.
For instance, a DDR5-6400 C30 2x32GB memory kit currently available on the market has experienced a threefold increase in price over the past few months. It is remarkable that a 64GB memory kit exceeds the cost of a PlayStation 5, which has temporarily decreased to $449 during this Black Friday promotion.
The Vengeance RGB DDR5-8800 C42 2x24GB, one of the featured memory kits, is currently listed on Micro Center's website at $615.99, down from the standard price of $699.99. It has been noted in discussions on the Reddit thread that Micro Center occasionally advertises higher prices to deter scalpers, and at times, the actual price may be lower when scanned. The removal of price tags could be a similar strategic move, or it might indicate that a particular Micro Center is updating its pricing. In any case, we have contacted Micro Center for further clarification and will provide updates should the retailer respond.
While it's generally not the best time to buy memory right now, if you really need to upgrade, we've put together a handy Best Black Friday RAM deals hub showcasing the best discounts on DDR5 and DDR4 to help you find the best prices.
Get Tom's Hardware's best news and in-depth reviews, straight to your inbox.
Follow Tom's Hardware on Google News, or add us as a preferred source, to get our latest news, analysis, & reviews in your feeds.

Zhiye Liu is a news editor, memory reviewer, and SSD tester at Tom’s Hardware. Although he loves everything that’s hardware, he has a soft spot for CPUs, GPUs, and RAM.
-
fiyz Reply
Uh huh. Because buying in bulk would lower costs, and we can't have that.hotaru251 said:its likely partially done to avoid bulk buying and reselling em. -
logainofhades Replyfiyz said:Uh huh. Because buying in bulk would lower costs, and we can't have that.
People buying in bulk would raise prices, due to short supply. It's a simple supply and demand issue, because AI datacenters are eating up all the supply.
The problem is greed of the companies that are choosing to supply the high $$$ datacenter ram, over normal ram that PC's use. That affects not just us DIY's but the big OEM's like Dell, and Lenovo, that sell the bulk of systems out there.
This could affect the economy as a whole, as operating costs for actual businesses will just get worse, due to higher PC prices. Right now it is dram, but SSD's are climbing, with GPU's not far behind. I suspect the automotive industry and mobile sectors will take a hit soon too, if this continues. This could be worse than the chip shortages, of 2021, if the AI bubble doesn't burst soon. -
Lewinator56 Reply
It's not just cars, basically every single electronic item will be affected. You then run into the issue of people being unable to afford the very products and services the AI companies supply.logainofhades said:People buying in bulk would raise prices, due to short supply. It's a simple supply and demand issue, because AI datacenters are eating up all the supply.
The problem is greed of the companies that are choosing to supply the high $$$ datacenter ram, over normal ram that PC's use. That affects not just us DIY's but the big OEM's like Dell, and Lenovo, that sell the bulk of systems out there.
This could affect the economy as a whole, as operating costs for actual businesses will just get worse, due to higher PC prices. Right now it is dram, but SSD's are climbing, with GPU's not far behind. I suspect the automotive industry and mobile sectors will take a hit soon too, if this continues. This could be worse than the chip shortages, of 2021, if the AI bubble doesn't burst soon.
Infrastructure costs will increase too as that needs maintenance and upgrades.
Basically if semiconductors keep going up it will cause a global recession much much worse than 2008. Forget the AI bubble as this will literally make your money worthless. -
Shiznizzle Can they do this legally? Are they exempt from displaying the shelf price?Reply
This is not a two people meet and haggle over a price location but an actual store that is not displaying their prices. If they want to do spot pricing, fine. Get a digital display to display the price. -
ohio_buckeye The other thing is this sets a precedent. Microcenter is one of my favorite stores and this decision aggravates me. However I bet they’re having issues with people reselling ram online. Check eBay right now. People are trying to get $300 for 32gb of Corsair vengeance rgb ram. So I bet they’re having folks going in, checking prices and buying to resell. They may need to start limiting how much they’ll sell you like they used to with gpus.Reply
I know I don’t even need ram at the moment as I’ve got 32gb in my gaming rig, but found a Kingston 16gb kit I considered picking up just because for $100. -
umeng2002_2 RAM manufacturers take the blame too for selling such a huge percentage of their capacity to a few companies.Reply -
George³ Reply
In some states not, in other yes, stickers with price can be removed legally. But in all states are mandatory client to have prices before the purchase is received and an invoice is printed, so as not to hinder the customer's right to cancel the purchase.Shiznizzle said:Can they do this legally?