Polls reveal local utility hikes and noise drive US data center protests, not anti-AI sentiment— beliefs and political affiliation had minimal impact on AI data center views

A 'No Data Center!' sign at a protest
(Image credit: Getty Images)

Data centers are unpopular among U.S. citizens right now, with projects facing resistance and moratoriums across the nation. While we’ve seen over a hundred protests against the developments happen simultaneously, researcher Andy Masley wanted to answer one question: what is driving the pushback against these projects? Is it big tech? AI skepticism? Or maybe even China? But after reviewing data from multiple polls, his answer seems quite simple: the “object-level local environmental and economic harms” that have been widely reported in the media.

Multiple data center sites owned and operated by different hyperscalers have found themselves in hot water with the people surrounding them. The biggest issue that caught the attention of the public is the massive amounts of electricity that these developments use, requiring grid operators like PJM Interconnection to expand their infrastructure to service AI data center needs, which costs billions of dollars. Unfortunately, the capital expenditure for these upgrades has typically been passed on equally to all users, with ratepayers seeing price hikes of up to 76% on their utility bills.

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Jowi Morales
Contributing Writer

Jowi Morales is a tech enthusiast with years of experience working in the industry. He’s been writing with several tech publications since 2021, where he’s been interested in tech hardware and consumer electronics.

  • Bigshrimp
    That makes sense. Higher energy costs and noise isn't something people enjoy. Also causes a heat island where the AI data center is and increases climate change due to the increase of resources required to run them and more pollution.
    Reply
  • Spock_rhp
    Higher energy costs indicate a failure at the level of state law and the public utilities commission. "Significant" additions to the utility load should be forced to carry the marginal cost of the added power and NOT receive any benefit from existing sources of low cost power . -- grandad .
    Reply
  • Zaranthos
    If China can hack most of our government for years and basically get away with it they can easily influence our media, social media, and activist groups. We're far more vulnerable to outside influence than we're willing to believe and some naive article citing polls that by their very language often skew the polls negatively towards AI data centers is far from proof of anything other than polling is easily manipulated.

    We're most certainly being influenced, the motivation is absolutely going to be designed to slow our AI progress, and the only question is how effective and widespread that influence is. It's extremely easy to spread any narrative you want on the internet and can be done very cheaply, especially in the context of the kind of money being invested in AI combined with the importance being placed on it by governments.

    Ultimately it's unlikely to be very effective as projects will just change locations if they have to and the real bottleneck will likely be other things like availability of skilled labor to build the data centers or fab contracts that can produce enough of the technology needed to even fire up the data centers to the scale envisioned.

    AI is so quickly becoming a can't live without tool it simply makes no sense to stop developing and advancing it. If it's not literally in your back yard and guaranteed to cause you real long term problems and just moving isn't an option then opposition to data centers is probably just stupid.
    Reply
  • Jabberwocky79
    Zaranthos said:


    AI is so quickly becoming a can't live without tool it simply makes no sense to stop developing and advancing it. If it's not literally in your back yard and guaranteed to cause you real long term problems and just moving isn't an option then opposition to data centers is probably just stupid.
    No desire to get into a political debate or anything related to China, but to the point quoted above - I think the loudest voices ARE coming from people who are in the vicinity of a data center and are being directly affected - OR - under threat of a new data center being built in their neighborhood. And no, the vast majority of people can't "just move" for an infinite number of reasons - family obligations, career location, property costs... I mean, have you looked around at the economy lately? I can't help but feel your take is very obtuse.
    Reply
  • GenericUser2001
    It seems to me that there needs to be better coordination at putting these data centers in places that are already zoned industrial rather than greenfield developments. I mean, the whole rust belt area should have plenty of unused former factory land that would be a just fine place to place these operations. That said, I have even seen people get weird and want to block data center development that was literally doing this, in my local area there were people protesting a plan to knock down the ruined shell of an old factory that is literally only has the local airport, farm equipment dealership, & Pepsi bottling plant as neighbors.
    Reply
  • Bigshrimp
    Zaranthos said:
    If China can hack most of our government for years and basically get away with it they can easily influence our media, social media, and activist groups. We're far more vulnerable to outside influence than we're willing to believe and some naive article citing polls that by their very language often skew the polls negatively towards AI data centers is far from proof of anything other than polling is easily manipulated.

    We're most certainly being influenced, the motivation is absolutely going to be designed to slow our AI progress, and the only question is how effective and widespread that influence is. It's extremely easy to spread any narrative you want on the internet and can be done very cheaply, especially in the context of the kind of money being invested in AI combined with the importance being placed on it by governments.

    Ultimately it's unlikely to be very effective as projects will just change locations if they have to and the real bottleneck will likely be other things like availability of skilled labor to build the data centers or fab contracts that can produce enough of the technology needed to even fire up the data centers to the scale envisioned.

    AI is so quickly becoming a can't live without tool it simply makes no sense to stop developing and advancing it. If it's not literally in your back yard and guaranteed to cause you real long term problems and just moving isn't an option then opposition to data centers is probably just stupid.
    China has around 500 active data centers in their country. The USA has over 5000+ active data centers in their country. That's quite the difference in infrastructure alone and you have to question that stark difference and the whole narrative about the difference in AI progress between both countries. Why does the USA need 900% to 1000% more data centers to compete with China in AI? Seems a little extreme...
    Reply
  • HuntersCrackpipe
    Nobody accused these yokels of being smart. Go watch these city council meetings, if you thought qAnon was way out there you haven't seen anything yet! 9/11 attack conspiracies, drone attacks, gas pipes blowing up, dead eagles, cancer, bunions caused by Data Centers, accusing Nebius of owning Flock and working with Microsoft and the FBI to surveil people. These people need help, real help.
    Reply
  • Zaranthos
    Bigshrimp said:
    China has around 500 active data centers in their country. The USA has over 5000+ active data centers in their country. That's quite the difference in infrastructure alone and you have to question that stark difference and the whole narrative about the difference in AI progress between both countries. Why does the USA need 900% to 1000% more data centers to compete with China in AI? Seems a little extreme...

    We have Amazon, Google, Meta, and Microsoft which use the bulk of the data center capacity before and after AI. We also have more capitalist competition that will drive more usage and some will argue is an advantage or a disadvantage. Even ignoring that glaring reality I would say who cares? I use AI daily now directly, and I'm probably using it all day long indirectly in my IT role because AI now enhances nearly all technology now.
    Reply
  • Zaranthos
    Jabberwocky79 said:
    No desire to get into a political debate or anything related to China, but to the point quoted above - I think the loudest voices ARE coming from people who are in the vicinity of a data center and are being directly affected - OR - under threat of a new data center being built in their neighborhood. And no, the vast majority of people can't "just move" for an infinite number of reasons - family obligations, career location, property costs... I mean, have you looked around at the economy lately? I can't help but feel your take is very obtuse.

    Locals are being used as tools for the anti sentiment. Sure there are examples of data center locations that aren't good for some people living next to them, I won't argue that point because in some cases it's valid. I see far more instances where people are just irrationally stirred up about data centers like they're going to destroy farming, housing, electric rates, and consume all the water. Most of that isn't true, or is so wildly exaggerated it's absurd.

    To go back to the polling, which like much polling is pure garbage. I could run a poll and get near completely positive data center opinion by doing the poll differently. Inject a tiny bit of education, or a knowledge of the material question into the equation. First ask the person you're going to poll to name 2 positive accomplishments made possible by AI. Right there you would find that most people polled wouldn't even be able to name 1, let alone 2. Then I would poll with a question like "Given the fact that AI has helped solve problems like the 50 year protein-folding problem contributing to a 2024 Nobel Prize in chemistry unlocking huge progress in biology for mankind, cut years off new life saving antibiotics research, improved weather forecasting to help with early warning for storms and flooding saving lives, and many other benefits to humanity, do you have a favorable or dis-favorable opinion of AI data centers that are clearly needed for the continued benefits to humanity?" Now, did I inject bias into the question or education, and do you think my polling question would get anywhere near the same results as just a blind question to random people who can't even answer a simple question about the subject material?

    Most of the negative sentiment on data centers is driven by ginned up nonsense or pure ignorance. Outside influence is very real and like piss in a pool you can't look at the pool and know if someone pissed in it, or if it was one person or a dozen people who did, but if you're swimming in the pool you're usually more exposed to it than you think. The internet and media are both far more polluted than your average swimming pool.
    Reply
  • USAFRet
    Zaranthos said:
    To go back to the polling, which like much polling is pure garbage. I could run a poll and get near completely positive data center opinion by doing the poll differently. Inject a tiny bit of education, or a knowledge of the material question into the equation. First ask the person you're going to poll to name 2 positive accomplishments made possible by AI. Right there you would find that most people polled wouldn't even be able to name 1, let alone 2. Then I would poll with a question like "Given the fact that AI has helped solve problems like the 50 year protein-folding problem contributing to a 2024 Nobel Prize in chemistry unlocking huge progress in biology for mankind, cut years off new life saving antibiotics research, improved weather forecasting to help with early warning for storms and flooding saving lives, and many other benefits to humanity, do you have a favorable or dis-favorable opinion of AI data centers that are clearly needed for the continued benefits to humanity?" Now, did I inject bias into the question or education, and do you think my polling question would get anywhere near the same results as just a blind question to random people who can't even answer a simple question about the subject material?
    And then you have the other side of the "AI" thing, peoples direct experience, where a person has to explain to the Amazon AI bot 3 different ways that part of the order was missing.
    A human on the other end would have seen what the problem was immediately.

    The larger aspects of "AI" are all well and good. But when the current faulty implementations are being shoved down peoples throat, its not hard to see why they are skeptical.

    But this is like a non-dog person trying to explain to a dog person why they don't want to interact with their creature. Not loving the dog, any dog, is simply outside their realm of believability.
    Reply