Microsoft Uses Old Spice Man for Win Phone 7 Ads

When Windows Phone 7 launched earlier this week, Microsoft released a couple of commercials to promote the OS. However, though the ads were aesthetically pleasing, a lot of people were confused by their message. Why would Microsoft want to promote not using your phone in an commercial for its new phones?

Well, here's something less confusing: The always enthusiastic crowd pleaser Old Spice Man. Former NFL player Isaiah Mustafa is apparently heading to Australia with Microsoft to promote Windows Phone 7. We say Isaiah is going, but it seems like he's taking a little of Old Spice Man's egotistical charm with him.

Seen here on this beautiful beach is Mustafa, AKA Old Spice Man, promoting something other than Old Spice. Officially, he's doing the spot as Isaiah Mustafa, but it's impossible to mistake the swagger and ridiculous confidence of Old Spice Man, which has seeped in there. Mustafa likely made sure he was contractually allowed to work with other companies before agreeing to help Microsoft out but this still feels like a cheap rip off of the Old Spice ads.

Check the ad below and let us know what you think!

Source: YouTube via Engadget

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  • jerreece
    He doesn't look as impressive as the Old Spice commercial. Did Old Spice do more touch up on the video? LOL This seems low budget.
    18
  • blazeorangeman
    SWAN DIVE!
    12
  • jojesa
    what's the video about?
    11
  • Other Comments
  • blazeorangeman
    SWAN DIVE!
    12
  • jerreece
    He doesn't look as impressive as the Old Spice commercial. Did Old Spice do more touch up on the video? LOL This seems low budget.
    18
  • liveonc
    He say "Window" once. No phone, not a single visible "Window", it's corny but not annoying enough to stick. So does MS want people to spread the word for them? As I didn't even know Mr.Old Spice was Mr. Old Spice before he said he was, & "Window" (twinkle/cling) wasn't even any of the standard Windows sounds used.
    6