Pink Lenovo S850 Phone is for Fashion-conscious (Women?)
Pink is the new black?
The Lenovo S860 wasn't the only phone Lenovo announced today. The company is adding multiple devices to its S-series line of smartphones. Joining the S860 is the S850, a smartphone for the fashion forward. At least that's what Lenovo is pitching it as. The reason? It's got a shiny glass exterior and is available in both pink and white. A good looking device, sure, but what's under the hood?
Specs wise, the phone is a decent offering. It boasts a 5-inch IPS display with a 1280 x 720 resolution as well as a quad-core CPU clocked to 1.3 GHz (it's a Mediatek chip, though Lenovo doesn't specify which one, so we don't know anything about the graphics). It also has 1 GB of RAM, 16 GB of integrated storage, dual-SIM support, WiFi, HSPA+, Bluetooth, a 2000 mAh battery, and Android 4.2.
It's not wild in terms of specs, especially when you consider some of the beefier flagship phones that we'll be seeing at MWC and later this year. However, the S850 is only going to cost $269, which is a lot less than higher spec'd flagship phones. The big selling point here is the design, which Lenovo says is geared towards the fashion-conscious user. That said, given that the only color options available are white and pink, we get the feeling that 'fashion-conscious' is code for female. If Lenovo truly wants to target the stylish set, it would be much better off offering a range of colors.
Though Lenovo offered the price in USD, the company hasn't said whether or not this device will be available in the USA. We'll keep you posted on that. Stay tuned for our hands on from MWC!
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Jane McEntegart is a writer, editor, and marketing communications professional with 17 years of experience in the technology industry. She has written about a wide range of technology topics, including smartphones, tablets, and game consoles. Her articles have been published in Tom's Guide, Tom's Hardware, MobileSyrup, and Edge Up.
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virtualban Fashion (and beauty) is in the eye of the beholder, not the corporation dictating trend.Applying the standard to women only is sexist!All that I can say from the phone is that "it is a device for pink-loving people who happen to find the price/performance ratio to their liking for what they use the phone".And I am not even trying to be politically correct.Reply -
bluestar2k11 I wish my S4 came with that kind of external case. I'd love it!Why is it they believe the fashion conscious would buy a 270$ mid-range phone when they spend hundreds of dollars every season for in-fashion clothes? Put these fashion conscious phones in the high end market where they belong so I can buy one!Reply -
10tacle ReplyFashion (and beauty) is in the eye of the beholder, not the corporation dictating trend.Applying the standard to women only is sexist!
Oh please. They are clearly referring to PINK here. 99.99% of MEN wouldn't be caught DEAD with a pink phone on them!!!!!!!!!!!