Google Ditches the Old Search Button and Puts ''Suggestions'' on Steroids
It's auto-complete on steroids.
Visitors to Google's U.S. homepage may have noticed a slight change to the way the search engine operates. The company has ditched the search button and is instead taking people directly to the results page with a new feature called Google Instant.
Revealed today at an event at the San Francisco Museum of Modern Art, Google's Marrisa Meyer also blogged about Google Instant, explaining the concept to users. The idea is pretty simple. Instead of having to type your search terms into the box and hit search to see the results, Google will show you the results instantly, and update them as you type. Google Suggestions still appear in the drop-down menu to help you with your search.
Meyer explains that though it may seem like the idea is kind of redundant, ("No one wants search results for [bike h] in the process of searching for [bike helmets]"), Google Instant doesn't actually show you constantly updating search results for exactly what you're typing. Rather it predicts the most likely search and shows you those results. Say you type 'Tom's H' into Google. Google Instant will immediately pull up the results for the most popular search associated with what 'Tom's H.' Google will then show you what results you're looking at, by autocompleting the rest of the search term, with the additional letters in grey.
Check out the example below to see how it works:
Google Instant seems like a simple progression from auto-complete but plenty had to be done behind the scenes to make it possible.
"To bring Google Instant to life, we needed a host of new technologies including new caching systems, the ability to adaptively control the rate at which we show results pages and an optimization of page-rendering JavaScript to help web browsers keep up with the rest of the system," explains Meyer. "In the end, we needed to produce a system that was able to scale while searching as fast as people can type and think—all while maintaining the relevance and simplicity people expect from Google."
Google estimates that the new instant search feature will save users a combined 11 hours per second. Yowza!

t-i-t-0_0-l-e
I tried that, safe search off and typed in tit
...
first entry was Titanic
then Titp (tea in the park)
then Titan
...
I guess to really have to put an "s" on the end to get what you are looking for...
t-i-t-0_0-l-e
I think I'll just stick with the address bar search in Chrome or the search box in Firefox.
How much time does this save one person doing one or two searchs?
I tried that, safe search off and typed in tit
...
first entry was Titanic
then Titp (tea in the park)
then Titan
...
I guess to really have to put an "s" on the end to get what you are looking for...
So... If you use it long enough you will get younger. Is this the result of a fountain of youth plugin?
i am surprised google did this. think of how many more querys it has to do now. such a feature would cripple any regular web server.
Weird what people will bitch and moan about.
I just invented a new way to advertise products. . . win
having just tried it out for myself, I noticed two things, one of which should really be noted in the article.
The search button has NOT been ditched... it's still there (it's even on the piccie in the article), and most people I expect are used to just hitting enter, which of course still works.
As for safe search, with it off any word that is pornographic doesn't show up as or auto-search result, results show up when you hit enter (or press search) as usual.
Basically all this amounts to is the ability to have auto-show results on or off... big wow. It IS only a small change, the way people are going on you'd think they'd done something major!
Cancel your orders for 5000 crates of bottled water, and put the keys to the bunker back on the shelf, this isn't the end of the world.