Sony Changed DRM Gears After Negative Xbox One Feedback

SCE Worldwide Studios president Shuhei Yoshida admitted to Famistu magazine this week that Sony changed its stance on DRM after hearing all the negative feedback stemming from the Xbox One. Prior to E3 2013, Sony had remained withdrawn regarding that topic, whereas Microsoft laid it all out on the table. It wasn't until the Xbox Media Briefing during E3 that we saw the scope of Microsoft's DRM scheme.

Obviously, Sony saw Microsoft's wounds as a time to pounce. Yoshida said there were many people who gave their opinions on that issue directly to him through Twitter before Sony made its presentation at E3 2013. He then admitted that – even though Sony doesn't typically define its hardware policies based on feedback – the subject became a very useful source in regards to what Sony needed to convey about its new console and how to do it.

SCE Japan Asia president Hiroshi Kawano chimed in, saying that Sony is now getting a very positive response. "For this system, we made a list of what people expected from us, debating over each point, with user feedback forming the main basis for the list," Kawano said. "The software makers are also telling us that they feel like they really make some fun stuff with it. A new platform always provides the basis for new forms of play, so I'd like to see it connect to a revitalization of the marketplace."

Not only did Sony cause waves at E3 2013 with its lack of a restrictive DRM scheme for the upcoming PlayStation 4, but it announced that the console would be $100 cheaper than the Xbox One. Of course, Sony had to rip out the motion sensing camera to get the job done, so gamers are still left with a price tag close to the Xbox One once they purchase the standalone $59.99 peripheral. Microsoft's Kinect is already included with the Xbox One.

Currently, Sony is still working on PlayStation 4 pricing in Japan, and plans to showcase the console one more time before it hits store shelves on November 13, 2013. It will likely make another public appearance before or during the Tokyo Game Show slated for September 19, 2013, Kawano said.

"It goes without saying that TGS is a very important event to us, and of course, we strongly feel that it has to be a place where the users are glad they came," Kawano stated. "Also, outside of that, we're preparing other opportunities and places for people to get to grips with the PS4."

Send it to my house. We'll have a launch party. Really.

  • eklipz330
    sounds like business to me!
  • vmem
    still, smart move on Sony's part. you hear about consumers hating something your competitor did? change your plans and don't do it. it's simple logic :)
  • jkflipflop98
    Microsoft has shot themselves in the dick at every turn. This is exactly what heppens when you start buying into the "corporations exist to make money!" line of bullshit. Now microsoft has NO ONE in charge that knows ANYTHING about technology. They're all accountants and business people that only care about money.

    Corporations exist to produce a product or service. Making money is the side-effect of performing your main function. The instant you switch priorities and put "making money" at the top of the list, the entire place is going to go down in flaming wreckage.
  • Shin-san
    I was kind of surprised. Sony owns SecuRom, which powered the PC version of Bioshock.
  • CheesyHotDogPuff
    Is it just me or is it impossible to up or down-vote comments?
  • fleeb
    So this means they did have DRM plans. I do not know how to spin that.
  • asukafan2001
    So everyone's white knight finally shows its true colors. Nearly everyone in the U.S. has been bagging on microsoft for there DRM policy and now it we find out sony was doing the same thing.

    I'm sure all the sony fanboys will disregard this and continue bashing microsoft. However, i find it ironic that microsoft is being punished for being honest and upfront about what they were doing. While Sony, who was anything but gets a free pass for basically doing the samething microsoft did and as soon they found people didnt like this they changed there tune.
  • Camikazi
    Oh shocker, the PS4 and the XBoxOne were gonna do the same thing, I am so surprised (sarcasm BTW). I figured this from the beginning just that MS was upfront while Sony was gonna try to hide it and be sneaky.
  • bustapr
    in the business that is the console wars, the first impression is the most important. if sony had announced drm plans at e3, they wouldnt have had near the amount of preorders they already have. that first impression won over an immense amount of customers from the competitor and made them the favorite by far of the 3 consoles. this decision was the best business decision they couldve made for e3. microsoft made the big mistake of pissing over their customers to pull back only 2 weeks later. sony just saved themselves all of the xb1 problems.
  • drwho1
    CheesyHotDogPuff , June 29, 2013 1:37 AM
    Is it just me or is it impossible to up or down-vote comments?

    is not just you, something is really wrong on Tom's