Google Researching Bing's Algorithm
It looks like Google may be a little more worried about Microsoft’s new decision making engine than its Chief Executive Officer is willing to let on.
Last week Google CEO Eric Schmidt told FOX Business Network that the arrival of Bing won’t change what Google is doing. "It's not the first entry for Microsoft. They do this about once a year," Schmidt told the Fox Business Network earlier in the week. "I don't think Bing's arrival has changed what we're doing. We are about search, we're about making things enormously successful, by virtue of innovation," said Schmidt adding that Google has a different focus. "Google is about getting all the information and organizing it. Yahoo has a different strategy. We think ultimately Bing will evolve to a different strategy as well."
However a dramatically titled piece in the New York Post (think ‘Fear Grips Google’ in all caps), we learn that Sergey Brin is worried enough to put together a team of top engineers who will begin making urgent improvements to Google, starting immediately. Not only that, but the Post cites inside sources who say the team is led by Brin himself and is an effort to determine how Bing's crucial search algorithm differs from that of Google’s.
We highly doubt Google is in a flap over Bing, at least not to the extent portrayed in the piece by the Post. That said, one of Google’s co-founders rolling up his sleeves and playing a major role in a project isn’t something to ignore. Watch this space.
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Jane McEntegart is a writer, editor, and marketing communications professional with 17 years of experience in the technology industry. She has written about a wide range of technology topics, including smartphones, tablets, and game consoles. Her articles have been published in Tom's Guide, Tom's Hardware, MobileSyrup, and Edge Up.
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monkeysweat i think they're just making sure it isnt better, or at least make sure they keep aheadReply -
tayb I gotta say. Bing works well. I'm not yet using it on a daily basis but when I can't find what I'm looking for on google I try bing and more often than not I find what I am looking for. This isn't the usual annual search engine from Microsoft. They might actually be on to something with the Bing algorithm.Reply -
crockdaddy Competition never hurt anyone. Well ... except maybe the US Auto Industry but that is beside the point.Reply -
cadder Google's algorythm is simple- whoever pays them the most gets put at the top of the list. It's all about the money.Reply
At least half the time I search for something I know to discard the first couple of screens of results as being worthless. -
mtyermom Hanin33update your headline, Jane! *shows off his grammar police patch*Reply
haha WTF is an agorithm?
(We still love you, Jane) -
one-shot Can anyone expect a direct competitor to NOT take a little peak into it's rival's new shiny product? It makes complete sense, and I'd be more surprised if Google didn't have any respect for MSFT's new search engine.Reply -
blitzenn hahaha! All of these Google Stck holder refuse to believe Google is the next AOL! Hahaha! Blind fools sail sunken ships!Reply -
vladtepes Hanin33update your headline, Jane! *shows off his grammar police patch*Reply
Do you mean she should check her SPELLING?