Google May Soon Design Its Own Chips with ARM
Is Google about to add another product to its already vast and varied portfolio?
Google already has its own brand of smartphones, tablets, and mobile operating system, but it seems the company may soon design the chips inside those devices, too.
According to Bloomberg, Google is contemplating designing its own processors using ARM technology. The news outlet cites a person with knowledge of the matter that says the move would allow Google to better manager the relationship between hardware and software.
Though this could mean Google-designed chips for phones and tablets, it could also mean Google won't need to rely on Intel as much for server processors. According to Bloomberg, Google is currently Intel's fifth largest customer. That might change if Google's designing its own processors.
Regarding the Bloomberg report, a Google spokesperson said it is 'actively engaged in designing the world's best infrastructure' and that this includes both hardware and software design. The company refused to comment further than that.
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Jane McEntegart is a writer, editor, and marketing communications professional with 17 years of experience in the technology industry. She has written about a wide range of technology topics, including smartphones, tablets, and game consoles. Her articles have been published in Tom's Guide, Tom's Hardware, MobileSyrup, and Edge Up.