AMD, arguably the CPU company that's gone through the most significant changes in the last several years, has yet to scratch the surface of what it can really do.
More recently, AMD decided to establish a separate company to handle semiconductor manufacturing, and is now focusing much on designing and engineering, as well as emerging technologies. It's purchase of ATI was definitely a big announcement for the industry several years ago. AMD hasn't always been this bold however. In its early days, it mainly followed in Intel's shadows. This is in stark contrast from the AMD we all know today.
Granted, not all is rosy. AMD is in the middle of a heated disagreement with Intel over the use of Intel's x86 technologies. Financially, it's still up and down.
The question of the day is: How would you run or change AMD?
Would you have purchased ATI? Perhaps another company, or none? Would you attempt to even create a whole new CPU architecture? Would you also have formed Globalfoundries? Let us know.