Tim Cook Talks About Those 'Assembled in USA' Macs
Apple plans to make more Macs in the states in 2013.
Earlier this week, it emerged that some of the brand new 2012 iMacs that started shipping last week were actually assembled in the United States. While it wasn't consistent, there were multiple reports of customers receiving their orders only to discover they didn't sport the usual 'Designed by Apple in California, Assembled in China.' Now, Tim Cook has shed some light on why select customers received iMacs branded with 'Assembled in the USA.'
In an exclusive interview with NBC, Cook revealed that one of the existing Mac lines will be manufactured exclusively in the United States next year. Cook didn't elaborate on which line but said the company has been working 'for years' on doing more in the United States. He later added: "The consumer electronics world was really never here. It's a matter of starting it here."
While Apple is certainly not the only consumer electronics company that out-sources assembly of its products to Asia, the wealthy company is one of the higher profile examples of such corporations. Moving assembly to the USA would do wonders for Apple's reputation.
Though Cook didn't reveal which line would be assembled in the USA, it's probably safe to assume it will be the iMacs. Stay tuned, though, and we'll keep you posted.
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Jane McEntegart is a writer, editor, and marketing communications professional with 17 years of experience in the technology industry. She has written about a wide range of technology topics, including smartphones, tablets, and game consoles. Her articles have been published in Tom's Guide, Tom's Hardware, MobileSyrup, and Edge Up.
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dauntekong 'Designed by Apple in California, Assembled in China.' Now, Tim Cook has shed some light on why select customers received iMacs branded with 'Assembled in the USA.'Reply
He left off the Made in China... befor Assemble in the USA
It should of been "Made in China, assemble in USA"
All in all, its "MADE IN CHINA" -
arnoldlouie The one screw will be tightened in the US and everything else assembled in China. So yeah, it was more or less assembled in the US.Reply -
gpog morairtymSo there just shipping all the parts in from Asia to be put together here.....Reply
Is that not a good start? Does your Apple hatred have to prelude any and all meaningful discussion?
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chuckydb If they bring jobs to the US, could that explain why the court was so biased toward them versus Samsung?Reply -
merikafyeah Apples' excuses are disgraceful lies. If Intel can put most of its manufacturing weight in the US, then no US company has any excuse not to.Reply
Those pesky and outdated worker unions that do far more harm than good are one thing, but it really all comes down to greed. Specifically greedy shareholders who think of nothing but short-term profits and a twisted and feeble stock market that bends to the mere rumors in the wind. -
mforce2 ReplyIf they bring jobs to the US, could that explain why the court was so biased toward them versus Samsung?
That and the fact that they're an American company bringing trillions of $ into the US ? Neah, couldn't be :D -
Kami3k chuckydbIf they bring jobs to the US, could that explain why the court was so biased toward them versus Samsung?Reply
Samsung has had a multi-BILLION dollar fab in Texas for years now. -
Kami3k merikafyeahApples' excuses are disgraceful lies. If Intel can put most of its manufacturing weight in the US, then no US company has any excuse not to.Those pesky and outdated worker unions that do far more harm than good are one thing, but it really all comes down to greed. Specifically greedy shareholders who think of nothing but short-term profits and a twisted and feeble stock market that bends to the mere rumors in the wind.Reply
To be fair to Intel, their work can't be done by a bunch of low paid employees.