Samsung may pursue 'Intel Inside' success with new 'Itzin' brand for components

Samsung Electronics is planning to introduce a brand name called "Itzin" for its electronics components in the first half of 2005, according to sources. Sources indicated that customers are already aware of the plans and that a public announcement could be made in January.

Both Samsung in Taiwan and South Korea declined to comment on the news.

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Wolfgang Gruener is an experienced professional in digital strategy and content, specializing in web strategy, content architecture, user experience, and applying AI in content operations within the insurtech industry. His previous roles include Director, Digital Strategy and Content Experience at American Eagle, Managing Editor at TG Daily, and contributing to publications like Tom's Guide and Tom's Hardware.