HTC One Launch Video: ''Everything Your Phone Isn't''


The Taiwanese manufacturer HTC has always been a competitor in the smartphone market, but has always fallen short compared to their competitors for a simple reason. While Apple invests almost a full percentage of their budget into marketing, HTC has a marketing budget equivalent to loose change found in the wash. However, HTC appears to have a new strategy in selling their phones... well, kind of.

In collaboration with Funny or Die, HTC has made a comedy promotional video for the HTC One. Shortly after its release, the video was subsequently removed from the site, although it is not clear whether this was planned or was a panicked reaction from HTC. Unfortunately for the company, the Internet is not the safest place to leak videos, so naturally there are probably half a million copies on YouTube alone.

While we will allow you to be the judge of whether the video classifies as funny, desperate or down right bad, we can say that it is a spoof of 'The Bachelorette,' hosted by Dawson Leery. The leading lady has to decide on her new phone, with the HTC One being put against other "phones" (guys in costumes). The skit even goes so far as to say that the HTC is "Everything your phone isn't," but we will let you be the judge of that as well. 

Edit:As the video is in the process of being purged from the main sources, we can only show you some screenshot, and hope you can find a copy yourselves.

Contact Us for News Tips, Corrections and Feedback

Tomshardware

Tom's Hardware is the leading destination for hardcore computer enthusiasts. We cover everything from processors to 3D printers, single-board computers, SSDs and high-end gaming rigs, empowering readers to make the most of the tech they love, keep up on the latest developments and buy the right gear.

  • craciunator
    The One to rule them all.
    Reply
  • Shankovich
    "Everything your phone isn't" yet it looks a lot like an iPhone 5, especially to the average consumer (like my mom). If you want to be different try not copying aesthetics so you can stand out.
    Reply
  • patrick47018
    "One "phone" to find them, One "phone" to bring them all and in the darkness bind them. In the Land of "Taiwan" where the Shadows lie!"
    Reply
  • nukemaster
    Lets keep it civil guys and girls.
    Reply
  • patrick47018
    Why double post! Why!!!
    Reply
  • finder
    http://www.youtube.com/watch?v=T_SpaVZEoZs&hd=1
    Reply
  • blubbey
    10670055 said:
    "Everything your phone isn't" yet it looks a lot like an iPhone 5, especially to the average consumer (like my mom). If you want to be different try not copying aesthetics so you can stand out.

    http://cdn.androidpolice.com/wp-content/uploads/2013/02/nexusae0_HTC-One_3V_Black.jpg

    http://static.o2.co.uk/www/img/iphone-device/iphone5_sidebar.png

    Do you have any ideas? Maybe a banana phone? Perhaps a sphere? Hell while we're at it lets make an Eiffel tower phone. A double helix!? Wait no, I've got it. A DOUGHNUT PHONE!
    Reply
  • WyomingKnott
    10671240 said:
    Do you have any ideas? Maybe a banana phone? Perhaps a sphere? Hell while we're at it lets make an Eiffel tower phone. A double helix!? Wait no, I've got it. A DOUGHNUT PHONE!

    How about a small object I keep available, on a wrist or pinned to my clothes? Using sound holography, it presents the sound to my ears without my having to hold it there, but keeps others around me from hearing it.

    Of course, it's from Star Trek. Come to think of it, they invented the flip-phone, too.
    Reply
  • nukemaster
    10671703 said:
    10671240 said:
    Do you have any ideas? Maybe a banana phone? Perhaps a sphere? Hell while we're at it lets make an Eiffel tower phone. A double helix!? Wait no, I've got it. A DOUGHNUT PHONE!

    How about a small object I keep available, on a wrist or pinned to my clothes? Using sound holography, it presents the sound to my ears without my having to hold it there, but keeps others around me from hearing it.

    Of course, it's from Star Trek. Come to think of it, they invented the flip-phone, too.
    100% true :)

    Martin Cooper (inventor) - Wikipedia
    Reply
  • WyomingKnott
    Star Trek invented the tablet. I wonder that Apple hasn't sued the Roddenberry estate.
    Reply