Korean Air Has Two Starcraft II Planes
Wings of Liberty, indeed.
The Starcraft II launch is nearly upon us and we've preorder our special edition copies along with the rest of you. Most hardcore fans whipped themselves into a permanent frenzy a long time ago but that doesn't mean Blizzard can't help things along with a massive marketing campaign. And when we say massive, we mean massive.
Blizzard has joined up with Korean Air to promote StarCraft II: Wings of Liberty. As a result of the partnership, passengers flying with the airline between July and December may be making their journey in a passenger plane with the dashing Jim Raynor on the side.
According to GameSpy, special films and paint were used to plaster Raynor's image and the Starcraft II logo on the side of a Boeing 747-400 and a Boeing 737-900. In addition, four Korean Air limousine buses will also sport new, StarCraft II designs.
The airline is hoping the campaign will help to market itself to younger people. "eSports is an established part of youth culture all around the world," said Yong-won Suh, executive VP of Korean Air. "We look forward to positioning ourselves as a global airline that appeals to the younger generation by operating airplanes wrapped with StarCraft II images and celebrating the launch of StarCraft II: Wings of Liberty."
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LOL Between the Starcraft II logo, and the pseudo Obama/Pepsi logo they could make a killing in advertising fees...
hmm... Do passengers on that flight get some specifal starcraft 2 food? or.... blanket?
I'd paint my car with SC2 logo ... if they would pay me.
So that's where all the money from the collector's editions has gone. Crafty, Blizzard. Crafty.
Love the pun.
I was hoping that they were going to include a PC with SC2 + Keyboard/Mouse for passengers on their flights (at least first/business class).
South Korea is an awesome place to be if you're a huge Star Craft fan. They broadcast professional matches/tournaments on prime time TV.
Does it cloak?
*NUCLEAR LAUNCH DETECTED* OH FU-
hmm... Do passengers on that flight get some specifal starcraft 2 food? or.... blanket?
Yes, they'll be serving the special course of Zergling Filet Minon...alongside with a side of hydralisk brisket...with wine served from a special cloaked dark templar cup ;D
Just seems like a waste of advertising money to me. It's not like many people will actually see it.
They should have a STARCRAFT II LAN PARTY on the plane! Its so awesome even the pilots will be playing!
They should have a STARCRAFT II LAN PARTY on the plane! Its so awesome even the pilots will be playing!
Agreed. They should at least have internal networks on airplanes so you could play other people on the plane.
I totally thought I was gonna see some aircraft shaped like something from Starcraft. Doh!
"my life for hire!"
Playing video games is now a sport?
I'll admit that I can't say I'm all that surprised. StarCraft *IS* kind of their national pasttime.
Still, they went as far as to apply the art to a full 747-400, a giant of a plane. I wonder if they will be presenting a way of telling what flights will be by these specific planes? 'Course, the main advantage to Blizzard is that these planes are sure to turn heads wherever they go.
Playing video games is now a sport?
In South Korea, it most certainly is.
they took the title "Wings of Liberty" literally
They should have a STARCRAFT II LAN PARTY on the plane! Its so awesome even the pilots will be playing!
But Blizzard got rid of LAN for SC2 and broke it up into 3 parts so they can milk as much cash and control how you play at the same time. FU Activision/Blizzard.
But Blizzard got rid of LAN for SC2 and broke it up into 3 parts so they can milk as much cash and control how you play at the same time. FU Activision/Blizzard.
+1
You beat me to it.
"Hello this is the pilot speaking, Id like to warn everyone that we are heading into a fog bank and will temporarily lose geo=sat sync with our blizzard servers. Please be patient and your SC game will be back online in a few minutes". --- The genious that is Blizzard (WTF you mean there wont be any LAN?)
Generation fail.
Passengers should all get stimpacks and a spongebath
Regulas:
I totally forgot!
People still buy blizzard games? Lolol. Take a lot more than a sticker on an airplane to get me to buy their junk lol.
I can only imagine the CEO of the airline...
"NO! ONE IS NOT ENOUGH!!!"
I will paint my grandpa's car like that too.
Just seems like a waste of advertising money to me. It's not like many people will actually see it.
Well, we're hearing about it, aren't we? The advertising worked.
Id rather they spent that money on a few more people to fix battle.net XD
Sort of cool
"According to GameSpy, special films and paint were used to plaster Raynor's image and the Starcraft II logo on the side of a Boeing 747-400 and a Boeing 737-900. In addition, four Korean Air limousine buses will also sport new, StarCraft II design"
lol special paint is always used to paint the side of planes, the paint is also wieghed and corrected to make sure it does NOT aid in corrosion and shit loads of other things!
Since when do Koreans like Starcraft?
haha South Korea got eliminated ...lol... k maybe it's not that funny.