PAX: Nvidia Takes GTX 480 Directly to Gamers

Nvidia has finally brought its next generation of GPUs into the limelight.

Using the first annual PAX East convention in Boston as a springboard, Nvidia has taken the shroud off two new video cards, the GTX 480 and GTX 470. Both cards support DirectX 11, and the former comes with 480 processing cores and 1.5GB of RAM while the latter comes with 448 cores and 1.2GB of RAM.

The mood in the Hynes Convention Center was excitement, to say the least. Nvidia is bringing its next-gen video cards to market nearly six months after AMD's 5000 series. "You guys have been amazingly patient with us," said Drew Henry, Nvidia's General Manager of the GeForce GPU team. When the longer-than-usual wait was brought up, Drew responded with "...we chose to do something new, interesting, and exciting."

After going through some GTX 480 performance figures, Drew brought up several game developers to demo their new titles with a GTX 480 GPU and a 3D Surround setup (three giant projector screens). Including titles like Bad Company 2, Need for Speed, Metro 2033 and World of WarCraft, One thing was clear during the demos: Nvidia is taking 3D at least as seriously as TV manufacturers, if not more so. All the demos were in stereoscopic 3D, and the Need for Speed Design Garage demo was especially intriguing, since it utilized real-time raytracing on the car models.

We'll bring you responses from gamers that were at the event and what their take is on Nvidia's latest generation of GPUs. Check back soon!

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    Top Comments
  • backin5
    "I'm melting, melting. Ohhhhh, what a world, what a world..."

    - GTX 480
  • micky_lund
    could that guy in the pic get any whiter?
  • Other Comments
  • randomizer
    The gamers left it at the door on the way out.
  • builderbobftw
    Meh, I would pay 300$ for a GTX 480, horrendously overpriced and power hungry card.
  • backin5
    "I'm melting, melting. Ohhhhh, what a world, what a world..."

    - GTX 480