Nvidia's GeForce GTX 660 Ti Surfaces on Retail Site

A Swedish retailer posted a pre-order opportunity of the Asus GeForce GTX 660 Ti DirectCU II graphics card hinting to a price of just under $400 for this card.

Based on Kepler architecture, the 660 Ti will run on 1,344 cores and integrate 2 GB of GDDR5 memory using a 192-bit memory bus (with 144.2 GB/s bandwidth). The card is nearly identical in its specs to the GTX 670 (which has a 256-bit memory interface with 192.2 GB/s bandwidth), which sells in the $400 neighborhood as well, but we expect the new card to use less power and distance itself in price. The price mentioned on the Swedish site may be a pit premature and optimistic. A $350 target for volume cards seems more realistic to us, but we'll find out soon.

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Wolfgang Gruener
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Wolfgang Gruener is an experienced professional in digital strategy and content, specializing in web strategy, content architecture, user experience, and applying AI in content operations within the insurtech industry. His previous roles include Director, Digital Strategy and Content Experience at American Eagle, Managing Editor at TG Daily, and contributing to publications like Tom's Guide and Tom's Hardware.