Nvidia's GeForce GTX 660 Ti Surfaces on Retail Site
Following a first leak of the 660 Ti courtesy of TweakTown, which is on a mission to break release dates to get Nvidia's attention, we recently got confirmation the card is, in fact, on its way to stores.
A Swedish retailer posted a pre-order opportunity of the Asus GeForce GTX 660 Ti DirectCU II graphics card hinting to a price of just under $400 for this card.
Based on Kepler architecture, the 660 Ti will run on 1,344 cores and integrate 2 GB of GDDR5 memory using a 192-bit memory bus (with 144.2 GB/s bandwidth). The card is nearly identical in its specs to the GTX 670 (which has a 256-bit memory interface with 192.2 GB/s bandwidth), which sells in the $400 neighborhood as well, but we expect the new card to use less power and distance itself in price. The price mentioned on the Swedish site may be a pit premature and optimistic. A $350 target for volume cards seems more realistic to us, but we'll find out soon.
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Wolfgang Gruener is an experienced professional in digital strategy and content, specializing in web strategy, content architecture, user experience, and applying AI in content operations within the insurtech industry. His previous roles include Director, Digital Strategy and Content Experience at American Eagle, Managing Editor at TG Daily, and contributing to publications like Tom's Guide and Tom's Hardware.
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the_v1s1onary "sigh" That probably means the regular 660 won't even be close to the $200-250 sweet-spot. And just when I'm about ready to throw my money at Nvidia, too! Hopefully this isn't true.Reply -
dudewitbow this contradicts the macmalls 300$ mark, the 400$ maybe a placeholder value or something.Reply -
nacos And just like that all of the rumors of the legendary $300 gpu are gone. No single gpu to rule the price/performance ratio.Reply
But hey, because you waited so long for the card, why not buy it anyways?
Well done nvidia. This is a great example of manipulative marketing at its finest. -
I have a friend whos dad used to work at pny. When the pny version of the 660 ti comes out I could problably get it for $150. His dad gets over 50% off as a discount. I was thinking of getting the 670 but my power supply is 550 watts and has a max of 30 amps; not enough to power it. I hope the 660 is lighter on the power and could run on lower than top of the line currents.Reply
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tomfreak Are u kidding me? 670 is already hitting $350. if anything this 660 should be selling $300 or $279.Reply -
atikkur i would buy 670 if it only 50$ different. on some mem heavy bandwidth games, there is 20% performance hit. but 670 to 680 is still perfect, only 2-5% hit. so yeah,, 256bit is still a matter.Reply