John Legere, CEO of T-Mobile, doesn't like rules and restrictions, and he doesn't believe in charging customers unjustly for cross-border communication. Today he made the announcement that T-Mobile is launching Mobile Without Borders, which will automatically be included with all Simple Choice plans and will do away with the high costs of international travel and calling within North America.
Starting July 15, all the latest Simple Choice plans from T-Mobile will come with Mobile Without Boarders at no extra cost. All mobile customers will be able to not only make calls and send texts to any Canadian or Mexican phone number, they will also be able to freely travel without roaming and data charges going up.
Legere described going across the border into either country as being just as seamless as traveling from state to state. The only limitation is access to 4G LTE connection, and T-Mobile has created a comprehensive list of all the cities that are supported (opens in new tab) by Mobile Without Borders. Calls originating from and received anywhere in these three countries are all included in the package. For example, if you travel to Canada, and make a call to someone in Mexico, there is no additional cost.
Simple Choice plans from T-Mobile already come with a host of pro-consumer features, such as the lack of an annual fee, no data overage fees, unlimited data and texting in 120+ countries, unlimited music streaming without using up data limits, and Data Stash, which lets you roll unused data into the next month. All new customers, prepaid and postpaid alike, will automatically be enrolled, and current customers can switch to a new plan online or in-store with no additional fee. Business customers can switch the first 10 numbers at no additional cost, and each additional line after that will incur a $1 fee.
Mobile Without Borders is the latest feature to be added to T-Mobile's Uncarrier Simple Choice packages, but Legere promised more to come in the coming weeks, and we may even see more announcements as early as next week.