Meet Moorestown: Intel's Atom Platform For The Next 10 Billion Devices

Intel’s Ultramobile Future Arrives

Imagine you’re running a 3DMark graphics demo at perfectly fluid frame rates. Then imagine you’re watching 720p, 8,000 Kb/s video at a steady 30 FPS. And just for giggles, pile on a camera with a little videoconferencing app showing you streaming at the same 30 FPS. Now put all three apps on the same screen. Not earth shattering for one system to pull off, by any stretch, but not bad, right?

Now, imagine all three of those apps running with that level of performance on the smartphone in your pocket.

Impossible, you say. There isn’t a phone in the world right now that can play video at those rates, never mind having the other two tasks running concurrently with no performance impairment. Well, my friends, I’ve seen it with my own two eyes.

Today, Intel goes public with its Atom Z600 processor series. Perhaps netbook performance has left you uninspired. Perhaps Intel’s prior-gen ultramobile platform (meaning smartphones and mobile Internet devices, or MIDs) left such an indifferent impression on you that you’re now asking, “What? Intel had a phone chip?” Rest assured that the Z600 is a different beast altogether.

The company invited Tom’s Hardware to its Austin, Texas ultramobility development center for a pre-launch peek at the platform that has until now been called “Moorestown.” This wasn’t another fluffy press tour. Intel left no doubts that it is serious about this market segment, and was prepared to explain in extensive detail why Moorestown was a game-changer.

So buckle up and give your current phone one last gaze of admiration. You might not be as enamored with it by the time we’re done.

  • silverx75
    Man, and the HTC Incredible just came out....
  • yannifb
    Huh, i wonder how this will compete with Bobcat, which supposedly will have 90% of desktop chip performance according to AMD.
  • descendency
    Why isn't this a 32nm product yet? If your concern (which it would be with said devices) is power consumption, shrinking the die can only help...
  • Greg_77
    silverx75Man, and the HTC Incredible just came out....Man, and I just got the HTC Incredible... ;)

    And so the march of technology continues!
  • well we can only wait till amd gets their ULV chips out with their on die graphics so we can get a nice comparison.
  • Chemist87
    Can it run Crysis?
  • williamvw
    descendencyWhy isn't this a 32nm product yet? If your concern (which it would be with said devices) is power consumption, shrinking the die can only help...Time to market. 45 nm was quicker for development and it accomplished what needed to get done at this time. That's the official answer. Unofficially, sure, we all know 32 nm will help, but this is business for consumers. Right or wrong, you don't play all of your cards right away.
  • seboj
    I've only had time to read half the article so far, but I'm excited! Good stuff, good stuff.
  • burnley14
    This is more exciting to me than the release of 6-core processors and the like because these advances produce tangible results for my daily use. Good work Intel!
  • ta152h
    Do we really need x86 plaguing phones now? Good God, why didn't they use a more efficient instruction set for this? Compatibility isn't very important with the PC, since all the software will be new anyway.

    I like the Atom, but not in this role. x86 adds inefficiencies that aren't balanced by a need for compatibility in this market.