Nvidia CEO: Apple Uses the Best Technology

Nvidia and Intel have been at times partners and at other times opponents. Things have been a little tense when it comes to the chipset arena, and it could get even hotter when Intel graphics are more commonly integrated with its CPUs.

Nvidia CEO Jen-Hsun Huang already has some choice words against Intel. From the sounds of it, he must have been doing victory fist pumps when Apple decided to go with Nvidia chipsets for the current generation of MacBooks.

In fact, during a visit to the AmericanUniversity of Dubai, Huang told participants of his current computing preference.

Mr Huang said “Apple wants to differentiate. So inside your MacBook is a NVIDIA chipset. Because Apple wants to build fundamentally different computers than just the Intel platform. They want to add value.”Mr Huang said that in his home they’re “all Apple.” According to him “Apple uses the best technology for their [computers]. Apple says to their customers: if you buy a computer from us you can be sure we have selected the best technology inside for you. That is their promise to consumers. Their promise to consumers isn’t we’ve selected the best technology for you with the exception of what Intel allows us to use. That’s not their promise. And that’s why Apple uses the best technology where they want whenever they want. And that’s why I’m all Apple! At home it’s just Macs everywhere. It’s NVIDIA’s technology in all of them but I use Macs. My son has two Macs, my daughter has a Mac, there’s an extra Mac just in case and my wife has a Mac. It’s just Mac, Mac, Mac! Because I know it’s got the best stuff inside.”

Marcus Yam
Marcus Yam served as Tom's Hardware News Director during 2008-2014. He entered tech media in the late 90s and fondly remembers the days when an overclocked Celeron 300A and Voodoo2 SLI comprised a gaming rig with the ultimate street cred.
  • amabhy
    Oh please. Another PR rant.

    We can be sure that if Apple decided to go all ATI, they would be saying the exact opposite and that Nvidia would be all for Intel and against AMD.
    Reply
  • ubernoobie
    then where are the i7s and 5870 crossfires from apple? i've never seen one
    Reply
  • amabhy
    And on a side note, would you look at the author. The Yamster strikes again!
    Reply
  • matt2k
    oh dear...
    Reply
  • GoldenEyeX
    "Apple says to their customers: if you buy a computer from us you can be sure we have selected the best technology inside for you."

    WTF?!?
    Reply
  • Shadow703793
    Hmm.... so basically, what Huang is saying is that Apple is better than AMD, ASUS,etc? WTF is he smoking....or was he given another Mac Pro?? /fail on Huang
    Reply
  • dogofwars
    I suppose it's one of the reason now there is a "new" GTX 285 for Mac now lol, usually you have ATI stuff in Mac computer no!??? It's kinda confusing but I am no Mac expert so what do I know :) Somebody could clarify???
    Reply
  • Spike53
    Someone's sucking crapple's dick...
    Reply
  • ihateapple9000
    Someone's sucking crapple's dick...

    Can someone say Yammy?
    Reply
  • foody
    Apple? The same company that supports 10% of Nvidia products?

    Most irrelevant reasoning I've ever heard. Marcus will have this posted on a Mac lover site that he works for in a few minutes, I'm sure.
    Reply