AMD's Deccan, Kerala Slated for Ultrabooks

AMD has reportedly made plans to launch the Deccan platform in 2012 followed by the Kerala platform in 2013, both aimed for the ultrabook-like form factor. The company is supposedly looking to increase its current 10-percent share of the global notebook CPU market by jumping into the new ultrabook craze.

According to reports, the company is slated to launch its Deccan platform in June 2012 which will feature 28-nm Krishna and Wichita-based APUs. It will then upgrade to the Kerala platform featuring Kabini-based APUs in 2013. However once AMD upgrades with the latter Kerala platform, the "extraordinary" improvement in overall performance and power consumption will supposedly put the company in a better position to compete with Intel's Ivy Bridge platform in 2012 and its Haswell platform in 2013.

On the traditional notebook front, the company has already launched its Llano-based Sabine platform to replace Danube. However, due to weak 32-nm yield rates and production issues stemming from Globalfoundaries, supplies of Llano APUs has been limited, which in turn may have an impact AMD's plans for the notebook market. Still, But AMD is pushing forward nonetheless with its Comal platform featuring Trinity-based APUs in 2012 followed by the Indus platform featuring Kaven-based APUs in 2013.

As for tablets, AMD is attacking the business sector this year with the Brazos platform and Windows 7. However by Q2 2012, AMD will launch the Brazos-T platform featuring Hondo APUs, and then the Samara platform in 2013.

  • xx_pemdas_xx
    YAH this is what makes an ultra book ULTRA!

    No more intel HD and 1k + :D AMD POWER
    Reply
  • beenthere
    I'm waiting on a 12"-13" Trinity powered laptop. That should be a nice upgrade.
    Reply
  • sot010174
    Well... if Ivy bridge's graphics turns out as intel is boasting AMD will be in trouble. They need to release it NOW. No more fooling around, just hurry up and release the damn product.No more time wasting doing useless 8ghz benchmarks. 95% of the userbase won't touch overclocking.
    Reply
  • jdwii
    One area where Amd can actually compete in. APU's are so awesome i love my E-350.
    Reply
  • AbdullahG
    sot010174Well... if Ivy bridge's graphics turns out as intel is boasting AMD will be in trouble. They need to release it NOW. No more fooling around, just hurry up and release the damn product.No more time wasting doing useless 8ghz benchmarks. 95% of the userbase won't touch overclocking.Ivy Bridge's GPU will receive a 60% boost in performance, which is pretty significant. It puts it around the same level as an AMD Llano A8. However, Trinity, AMD's new line of APUs, is to release next year. We really don't have an idea on Trinity's performance, though it will be based on Bulldozer's arch (yikes!). I'm sure AMD got a wake-up call that BD is not a good CPU, decent at best, and that it's arch needs work. I'm hoping Trinity isn't a flop. I want a decent gaming laptop for high school and so forth.
    Reply
  • garyshome
    Oops late again? Or another big flop?
    Reply
  • AbdullahG
    jdwiiOne area where Amd can actually compete in. APU's are so awesome i love my E-350.That, and GPUs (though their drivers need some work). I think AMD should take time off the enthusiast market and stay in the low to mid-end market(where the Phenom II's are) for now until they can correct whatever mistakes were present in BD (maybe 4 REAL cores with great performance rather than the 4 Module/8 Thread design that are crap compared to their previous CPUs and the competition's).
    Reply
  • jimmysmitty
    AbdullahGIvy Bridge's GPU will receive a 60% boost in performance, which is pretty significant. It puts it around the same level as an AMD Llano A8. However, Trinity, AMD's new line of APUs, is to release next year. We really don't have an idea on Trinity's performance, though it will be based on Bulldozer's arch (yikes!). I'm sure AMD got a wake-up call that BD is not a good CPU, decent at best, and that it's arch needs work. I'm hoping Trinity isn't a flop. I want a decent gaming laptop for high school and so forth.
    Its alittle more than 60%. IBs GPU will get 2x the EUs (24 vs 12) plus major enhancements to the GPU itself including a Tesselation engine, DX11 support etc. I think it will be more than 60% as current HD3K is about 2x faster than HD2K (12 EUs vs 6 EUs).

    And being out by 2013 and competing only with Haswell reall. I don't think GFs 28nm will be nearly as efficient as Intels 22nm is going to be.
    Reply
  • sot010174
    If they got the call it's already too late. They should've answered back in 2006 when intel intro'ed the Core 2 Duo. Phenom was a flop. Phenom 2 was not good enough and BD is (to my eyes) a disaster. Its 8 core design gets its backside kicked by a one year and a half quad core. And to make matters worse, it's not even cheap. If trinity turns out to be a killer CPU (which it won't, seeing how things went from 2006 till now) intel will have Ivy bridge to counter any threat amd poses. And the final nail in the coffin is the enormous amounts of money intel is making nowadays. They would just invest tons of cash and come up with something spectacular. And on the graphics front, we must not forget the billion dollar intel made with nvidia back in 2010(?) to improve its graphics.

    And yes, I was an AMD fanboy till Core 2 Duo. Now I'm not saying that I switched teams (I had an E-350 laptop but It got stolen) but intel today is just better.
    Reply
  • xx_pemdas_xx
    sot010174(I had an E-350 laptop but It got stolen)Point proven, i bet you couldn't give away intel graphics...
    Reply