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Humble THQ Bundle Concludes With Over $5 Million Earned

By - Source: Humble Bundle | B 19 comments

Humble Bundle sold 885,301 THQ-laced bundles, raking in $5,097,550.77 USD.

Humble Bundle's first non-indie bundle, the Humble THQ Bundle, has officially come to a close. The organization behind the offering sold 885,301 bundles of THQ-based PC games, earning at hefty $5,097,550.77 USD. The funds will be split between publisher THQ, the Child's Play charity and the American Red Cross, and the organization behind the Humble Bundle project, depending on how each customer chose to distribute their payment.

According to the final chart, the average customer paid $5.76 for the bundle. THQ's Jason Rubin shelled out the most, donating $10,000 USD and another $1,050 USD. RAD Game Tools, Wargaming.net, and many others contributed over $1,000 each to the cause.

"Humble Bundle organizes awesome, pay-what-you-want sales for digital stuff," states Humble Bundle Inc. "So far, we've let people name their price and support charity to get groundbreaking video games, music, and eBooks. We've helped bring games to Mac, Linux, and Android when previously unavailable and always put an emphasis on supporting developers and charities through our promotions. Due to the generous contributions of bundle buyers, we have already raised over $9 million for charity."

Originally the THQ package offered Red Faction Armageddon, Darksiders, Metro 2033, Company of Heroes, Company of Heroes: Opposing Fronts, and Company of Heroes: Tales of Valor. Customers could set their own price and determine how that money would be distributed between the three parties. But by paying over the average purchase amount, gamers also received Saints Row the Third.

Shortly after that, THQ sweetened the pot by throwing in Titan Quest. As before, PC gamers could set their own price, but in order to receive both Saints Row the Third and Titan Quest, they were required donate over the average purchase price. Those who already bought the Humble THQ Bundle received Titan Quest at no extra charge (if they previously paid the average price or more).

Just recently THQ upped the stakes and threw in another two items to get bundles moving: Warhammer 40,000 Dawn of War and the Path to War DLC for Red Faction Armageddon. As before, these items were only available when paying more than the average purchase price. Previous customers received these titles at no additional cost as well.

Once customers purchased the Humble THQ Bundle, they received game keys that unlock digital version on Valve's Steam platform – no physical copies were involved. They also received soundtracks for select games in both MP3 and FLAC format. That said, those who merely paid the average purchase price walked away with an incredibly huge deal.

So what's next for Humble Bundle? The company isn't saying, but instead offers means to sign up for the Humble Bundle newsletter. As previously stated, this was the first non-indy bundle offering. The previous bundle, the Humble Bundle for Android 4, featured Avadon: Black Fortress, Canabalt, Cogs, Swords & Soldiers HD, and Zen Bound 2.

 

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  • 7 Hide
    kcorp2003 , December 13, 2012 11:19 PM
    best 10 dollars i spent. miss the 1st Humble Bundle deal but oh boy i love this service. looking forward to see what other publishers will do.
  • -2 Hide
    Anonymous , December 13, 2012 11:21 PM
    Loved this Humble Bundle. I could go for another PC bundle or hopefully an Xbox 360 arcade bundle perhaps including banjo kazooie and banjo tooie :D 
  • -9 Hide
    bak0n , December 14, 2012 12:16 AM
    The corps threw big money to run up the minimum for the complete pack. It had nothing to do with giving money to the company as i'm sure it all went to charity as write offs.
  • 3 Hide
    Anonymous , December 14, 2012 12:17 AM
    thanks humble bundle and thq for this awesome deal
  • 8 Hide
    eklipz330 , December 14, 2012 12:59 AM
    thq was VERY smart with this bundle. four main reasons:

    first, to get more people excited for the new company heroes
    two, to get people into darksiders so they pick up the second one
    three, to get people excited for metro last light if they didnt already have 2033
    four, selling the saints row the third BUT NOT THE COMPLETE PACK, essentially getting people to buy more than one copy for the same game.

    this was more of an investment than anything, and will probably prevent them from bankruptcy.
  • -2 Hide
    Shin-san , December 14, 2012 1:01 AM
    When three of the games were Company of Heroes, I was like "Eh, I guess I can.", and I got it. I'm glad they added the other games
  • 7 Hide
    edogawa , December 14, 2012 1:07 AM
    Not bad, I like THQ, and I hope they don't go under.
  • 5 Hide
    Robert Pankiw , December 14, 2012 1:17 AM
    bak0nThe corps threw big money to run up the minimum for the complete pack. It had nothing to do with giving money to the company as i'm sure it all went to charity as write offs.


    I don't think you understand one fundamental thing. Take 5,097,550.77(Total raised) - 25000(Big spenders) = 5072550.97(Amount raised without big spenders)

    Take 885,301(Total spenders) - 15(Approx. number of big spenders) = 885286 (All except big spenders)

    Total raised / All except big spenders = 5.73

    Basically, those big spenders raised the average cost by 3 cents. Those monsters, how could they?

    P.S. AFAIK you don't get a tax receipt for donating to the Humble Bundle, which means it isn't a write off, which means they aren't the monsters I previously claimed them to be... Oh my!!
  • -8 Hide
    eklipz330 , December 14, 2012 1:26 AM
    Robert PankiwI don't think you understand one fundamental thing. Take 5,097,550.77(Total raised) - 25000(Big spenders) = 5072550.97(Amount raised without big spenders)Take 885,301(Total spenders) - 15(Approx. number of big spenders) = 885286 (All except big spenders)Total raised / All except big spenders = 5.73Basically, those big spenders raised the average cost by 3 cents. Those monsters, how could they?P.S. AFAIK you don't get a tax receipt for donating to the Humble Bundle, which means it isn't a write off, which means they aren't the monsters I previously claimed them to be... Oh my!!

    actually, your logic is flawed. let's say there were only 100 sales, and one guy comes along and donates 10 grand. what do you think is going to happen? those large donations were done early enough to drive that average way up, and it eventually trickled down as the cheapos spent around 1 cent per bundle.

    i don't think it was evil of them. it was a tactical move, and it was still a deal. nothing to whine about. if you can't afford $10 for games, you probably shouldn't be gaming.
  • 6 Hide
    Novulux , December 14, 2012 1:42 AM
    eklipz330actually, your logic is flawed. let's say there were only 100 sales, and one guy comes along and donates 10 grand. what do you think is going to happen? those large donations were done early enough to drive that average way up, and it eventually trickled down as the cheapos spent around 1 cent per bundle.i don't think it was evil of them. it was a tactical move, and it was still a deal. nothing to whine about. if you can't afford $10 for games, you probably shouldn't be gaming.


    Minimum was $1 to actually get any games.
  • 1 Hide
    Robert Pankiw , December 14, 2012 1:56 AM
    eklipz330actually, your logic is flawed. let's say there were only 100 sales, and one guy comes along and donates 10 grand. what do you think is going to happen? those large donations were done early enough to drive that average way up, and it eventually trickled down as the cheapos spent around 1 cent per bundle.i don't think it was evil of them. it was a tactical move, and it was still a deal. nothing to whine about. if you can't afford $10 for games, you probably shouldn't be gaming.


    True, but, they didn't do it like that. (P.S. I thank Novulux for reminding me of the min. donation, I forgot about that) I clearly remember the largest donation while at the 2 million dollar mark was 1050$, and the 8, 9, and 10th largest were all less than a grand.

    Don't get me wrong, I understand that the time those large sums were dropped makes a huge difference to the average, but, they didn't put them down at the very beginning, which diminished their effect.

    In the end, my point was to show bak0n the ridiculousness of what he had said, and not to get into a discussion of how donations over the bundles life dynamically changed the average. By the way, I looked to see if there was a way to get a tax receipt, and there doesn't seem to be, which was equally important in my answer to bak0n and his accusation against the big spenders.
  • -4 Hide
    IndignantSkeptic , December 14, 2012 2:26 AM
    If the huge donations were done early enough then they would have pushed the average price way up which would screw over the early adopters from getting all the games. Anyway what THQ earned from this was pathetic so they will still go bankrupt anyway. Gamers are so mean sometimes.
  • 3 Hide
    Gundam288 , December 14, 2012 2:47 AM
    Saint's Row The Third is a blast. I wouldn't have picked it up if it was for this deal because I labeled it as a GTA ripoff.

    Thanks THQ and Humble Bundle for showing me otherwise. ^_^
  • 4 Hide
    bryonhowley , December 14, 2012 4:23 AM
    It is a great bundle and am really glad I got it. I usually seem to run out of money by the time good game bundles come along. But this time I was able to get it and gift a couple to my friends.
  • 1 Hide
    JonnyDough , December 14, 2012 5:39 AM
    So who is Jason Rubin? Does he own THQ, investing money, thereby reclaiming any money he gave to THQ? He's number 1 and 7 on the list of donors, pledging over $11,000.
  • 2 Hide
    WithoutWeakness , December 14, 2012 4:49 PM
    JonnyDoughSo who is Jason Rubin? Does he own THQ, investing money, thereby reclaiming any money he gave to THQ? He's number 1 and 7 on the list of donors, pledging over $11,000.

    He's President of THQ and according to his Twitter he gave 95% to charity and 5% to Humble Bundle for both donations. Whether you believe him or not is irrelevant. He intentionally didn't make his $10,000 donation until the end of the last day in order to not drive up the average price of the bundle.

    Great PR move? Absolutely. Selfish money grabbing-move? I think not.
  • 1 Hide
    Gundam288 , December 14, 2012 4:57 PM
    WithoutWeaknessHe's President of THQ and according to his Twitter he gave 95% to charity and 5% to Humble Bundle for both donations. Whether you believe him or not is irrelevant. He intentionally didn't make his $10,000 donation until the end of the last day in order to not drive up the average price of the bundle.Great PR move? Absolutely. Selfish money grabbing-move? I think not.

    I hate to ask, but does THQ qualify as a charity given the recent financial problems they've had?
  • 1 Hide
    WithoutWeakness , December 14, 2012 6:02 PM
    Gundam288I hate to ask, but does THQ qualify as a charity given the recent financial problems they've had?

    Touché
  • 0 Hide
    JonnyDough , December 15, 2012 6:53 PM
    Gundam288Saint's Row The Third is a blast. I wouldn't have picked it up if it was for this deal because I labeled it as a GTA ripoff. Thanks THQ and Humble Bundle for showing me otherwise. ^_^


    Yeah I think all the games are actually pretty good. This bundle is like THQ showing us that they make good games. I've been playing Fallout New Vegas on my new i5 Ivybridge system though and haven't had time to really get into any of the new ones. They're installed and waiting on my desktop though.