Microsoft Vomits New Internet Explorer 8 TV Spot
Because watching people throw up definitely makes me want to download IE8.
We’ve reported on a lot of the advertisements from the likes of Apple, Microsoft and Intel but none of them have made us feel physically ill. The following video is not for those burdened with a weak stomach.
For those of you who'd prefer not to watch, the commercial is an attempt to highlight the advantages of private browsing, one of the features offered with IE8. In summary, a woman borrows her husband's laptop and manages to send herself to a site so disgusting and displeasing to the eye that it makes her puke.
Just when you think it couldn't get any worse, enter Dean Cain -- an older, chubbier Dean Cain than most of us would remember. He talks about some stuff and private browsing but really, I wasn't even listening because I was too busy watching the woman in the background toss her cookies, again. On her husband. In total, the lady throws up three times. Not yet clear if the second and third time were Dean Cain related.
Watch the ad below and let us know what you think.
- Microsoft ,
- IE8 ,
- Commerical ,
- tv ,
- spot
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- MSFT: Feedback for the Vomit Ad Was Quite Good
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Uhh...funny at first...but LAME later.
Firefox RULES!!! (:
What the hell... What were they thinking, really...?
O.M.G.I.G.P. myself.......
Use IE8? O.M.G.I.R.G.P.!!!!
is that for real?
it looks like it's from Onion.com...
If (the real) Superman (AKA Dean Cain) tells me to get IE 8, than by god, I am going to get IE 8 (because it is included on Windows 7).
They're trying to hard now, i was fine with the I'm a PC ads but this? do they even really need to advertise their browser, i mean it does come with every copy of windows across the globe (excluding EU)
But this ad seems like the work of a marketing exec who was up all night with the deadline the next morning couldn't figure out what to do until his kid pukes on his laptop and then he said I GOT IT!!!!!
And just a side note this so called ad made me want to use IE8 even less. Thanks for that Microsoft money well spent!
is that for real?it looks like it's from Onion.com...
I agree. If not for the actor who use to play Superman I'd thought this who thing was fake!
Props to MS for creativity, if not some edgy-ness...
That's just wrong...they're actually putting that on TV?
so your saying that IE8 will save me from my webside history from hairy%@%@#$@.com?
I will stick with FF3.5 (:
Chrome has incognito........
Seriously? Its like the scene near the end of Monty Python's meaning of life. Or maybe that scene in Stand By Me... two movies I can't watch for all the vomiting. Over the top. Seriously.
More of a ad for a spill-proof keyboard, IMHO.
Best ad for a M$ product ever. 5 stars.
the other videos are better.
I'm feeling sick to my stomach...
Anyone at Microsoft even watched this? I think it's time for a new ad department/contract with whomever they hire to do their ads.
I'm feeling sick to my stomach...Anyone at Microsoft even watched this? I think it's time for a new ad department/contract with whomever they hire to do their ads.
That's what I don't get. They have a huge ass marketing company to do these ads for them. How many people working the MS account had to see this before they signed off on the idea and actually brought it to Microsoft? Tools.
Never surprises me how many people cannot take a joke in here....
Funny.
That made me LOL my pants off. after the puking not before. xD But yeah... FF has had the privacy settings for a long time now.
Apparently I'm one of the few who found it funny.
Now that's what I call accuracy in advertising. IE 8 makes me want to puke as well.
Gotta say I'd rather not watch people barfing if I'm watching TV while eating.
I prefer Linux' (lack of) advertising vs. any of the stuff Microsoft has come up with, ever... When you have a monopoly, you don't have to advertise... It's not like your average person who buys retail PCs even has the option of boycotting MS. You can't even buy a laptop without an OS, they have to purchase a Windows license and bundle it with the laptop, they can't just take your word that you're installing Linux, because you might be installing pirated Windows... Guilty until Microsoft gets paid anyways...
@DT12 sorry but bodily function jokes are limited in humor, unless you are 12.
Maybe their target audience is 12 yr olds?
I think I'll ban/boycott ie8 just on principal now. Where do we go to sign up for an EU style petition to remove the browser from Win7?
Never surprises me how many people cannot take a joke in here....Funny.
yeah, it seems everyone grows a sense of 'taste' when they find something not up to their standards... not everything is made just for you!
i found this ad hilarious but yes i can see that some people would puke from seeing it.
I like it. You realize this is the LARGEST SOFTWARE COMPANY IN THE WORLD!, right? I suppose they're going after the teens and tweens audience (farts, puke, ax body spray) because they get mommy and daddy to buy them what's cool, and somehow MS makes money when the kids use their browser...
Not sure how, though... data mining? I watched a show about when MS crushed Netscape, and can't remember why they said the browser market is lucrative.
I guess the wife was watching the infamous "two girls and a coffee cup?" - okay, theres youtube video of people barfing or getting sick watching it.
I've seen some funny "fake" barfing videos... (checkout the dating one) but these aren't marking anything... especially a multi-billion dollar company!
So in that regards, its a horrible AD and really wasn't well done... ie: it was weak to make it TV-safe I gather.
I'd give this AD an F.
Apparently I'm one of the few who found it funny.
Funny, sure, at first. Will it appeal to the masses and the majority of the public viewing it - absolutely not.
I think the commercial is seen differently by some people. As an ad for IE8 I think we ignore that she is puking because she see's his internet history not because she is using another browser and not IE8. It's not a horrible commercial but and personally I'm not a big fan of MS.
Well, as much as I enjoy watching women puke (and generally only get to see Japanese girls do it), I'm not sure this will make anyone use IE8. Vomiting is not the type of activity you generally want associated with your product.