New Radeon 4800 Twice As Fast As 3800, AMD Says

Sunnyvale (CA) - AMD’s Radeon 4800 series launches a bit later than originally expected, but AMD promises a huge jump in performance, especially in number crunching horsepower : The Radeon 4870 delivers 1.2 TFlops, which would be at least 20% above the rating of Nvidia’s GT200 series.

This time, AMD needs a winner. The company has been trailing its green rival for quite some time, gave up market share, customers, credibility and - most of all - lots of cash. If early reviews are any indication, the new Radeon 4800 should put the former ATI back on the map with products that may not quite reach the gaming performance of Nvidia in all benchmarks, but offer a convincing speed at mainstream price points. ATI Radeon HD 4850 cards are selling for about $200 and 4870 versions for $300. AMD itself claims that "the ATI Radeon 4800 series represents a 2X performance jump over the HD 3800 GPU," which would be "the biggest generational increase since the game-changing launch of the Radeon 9700 in 2002."

Both the 4850 and 4870 are available now, AMD said. According to the company one dozen add-in-board companies will be offering custom designs of the products. "High-performance" versions of the 4800 series will be offered by are VisionTek, Asus, PowerColor, MSI, Gigabyte, GeCube, Force3D, Sapphire, Diamond, Club 3D, HIS and Palit.

Wolfgang Gruener
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Wolfgang Gruener is an experienced professional in digital strategy and content, specializing in web strategy, content architecture, user experience, and applying AI in content operations within the insurtech industry. His previous roles include Director, Digital Strategy and Content Experience at American Eagle, Managing Editor at TG Daily, and contributing to publications like Tom's Guide and Tom's Hardware.

  • nachowarrior
    some fat guy in his cubicle at ati is singing "i dunno what you heard about me..." right about now, :-p
    Reply