AMD: Kaveri is Still a Go
AMD is at the beginning of a massive reorganization phase that will only leave about half of its entire business to traditional processors.
The company recently denied rumors that it has shelved plans for its next big APU, Kaveri.
In addition to speculation that the company is up for sale, AMD is also being hit by product cancellation rumors. The most recent rumor targeted its mainstream desktop APU line, which claimed that the current Piledriver will be AMD's last major core. The Steamroller core, which has been rumored to come with some innovative features such as native acceleration for web apps running in browser windows, would be canceled due to the effects of the layoffs at the company, resulting in AMD nixing the Kaveri APU, as well as the Excavator chip.
AMD denied this report and stated that the core as well as Kaveri are still in development. So far, this claim makes sense to us, since AMD is still a CPU company and its competitiveness will rely on product innovation in one way or the other. In a recent conference call, CEO Rory Read conceded that the company will scale back its traditional CPU business and put greater focus on micro servers, "semi-custom" APUs for the gaming, industrial and communications market, as well as APUs for tablets.
That said, microprocessor innovation is still the life blood of the company and it would be tough for the company to try to live off Piledriver until it has gained substantial traction in the tablet market.
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Wolfgang Gruener is an experienced professional in digital strategy and content, specializing in web strategy, content architecture, user experience, and applying AI in content operations within the insurtech industry. His previous roles include Director, Digital Strategy and Content Experience at American Eagle, Managing Editor at TG Daily, and contributing to publications like Tom's Guide and Tom's Hardware.
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digiex I'm not superstitious, but the code names of AMD's chips are construction machines, are they reconstructing or digging their own grave.Reply -
Thunderfox alvineAMD cpu's= meh, good value AMD gpus's=You mean ATI's gpu's? the ones that are keeping AMD in business?Reply
If we had to give up ATI, I wish we could have gotten a more competitive AMD out of it. Instead, they have gone back to hanging on by their fingernails. -
peterp01 @reaper_17, http://semiaccurate.com/2012/11/26/intel-kills-off-the-desktop-pcs-go-with-it/Reply
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-Jackson Reply@wanderer11, what intel rumor?
Long-story short, you won't be able to change your CPU without changing the motherboard; Motherboard comes with CPU the embedded, much like the Atom.