Microsoft Wants to Sell You Anti-Google Mugs and T-shirts
Microsoft's Scroogled campaign continues.
Microsoft's been running its 'Scroogled' campaign against Google for a long time. Between advertisements and commercials, the company's campaign was pretty diverse. Now, Redmond is taking things to a whole new level.
Microsoft is now selling 'Scroogled' merchandise. The company has launched a website that allows users to purchase everything from hats to mugs to t-shirts with the Scroogled logo or other anti-Google phrases. This includes a mug with the Chrome logo that says, "Keep calm while we steal your data," and a t-shirt featuring a Chrome spider with the caption, "Step into our web."
The Scroogled campaign has been running since November of last year and kicked off with the launch of scroogled.com, a website where Microsoft attempted to educate users about Google's evil ways. This soon spread to TV and newspapers with commercials running on NBC and CNN and newspaper ads in The New York Times, The Wall Street Journal and The Washington Post. Now it looks like Microsoft wants its users to be walking advertisements for its anti-Google ad campaign.
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Jane McEntegart is a writer, editor, and marketing communications professional with 17 years of experience in the technology industry. She has written about a wide range of technology topics, including smartphones, tablets, and game consoles. Her articles have been published in Tom's Guide, Tom's Hardware, MobileSyrup, and Edge Up.
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internetlad Doesn't the "Step into our web" shirt work both ways? I actually kind of like it.Reply
Not enough to pay for it though. -
xroe Meanwhile they give the biggest insult away for free, internet explorer. On a side note though it really is the single best browser to download chrome with.Reply -
clonazepam The typical people I run into on a daily basis would never understand any of it. So, it really wouldn't be any fun for me to wear. I'll have to pass.Reply -
joaompp As if MicroSoft is any better, charging $60 a month just to get a phone number for Skype for a year, and they collect all your data by trying to force users to install that crappy Bing bar inside IE. A situation of the pot calling the kettle black. Except in this case, MicroSoft's services are no where near as good as Google's.Reply -
carnage9270 How about:Reply
Microsoft: Pot Meet Kettle
and on the back:
We should probably fix our crap before we start slingin it on other companies. -
badaxe2 When a company resorts to low brow tactics like this you know they're running on fumes. If it wasn't for Microsoft's huge cash reserves they'd be on their way out already.Reply
If they're going to survive they need new leadership. -
tacobravo @ badaxe2Reply
"When a company resorts to low brow tactics like this you know they're running on fumes. If it wasn't for Microsoft's huge cash reserves they'd be on their way out already."
Like the same low brow tactics that Apple used against Microsoft for years? -
invlem But google already knows everything about me... I'm afraid what they might do if I wore an anti-google T-shirtReply