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Samsung Ion Netbooks Might be Too Expensive

by - source: Tom's Hardware US

It's $599 for a netbook. Can you dig it? We can't either.

The netbook market is ruled by price, which is not much different from other markets, but with the defining line between netbook and notebook prices basically non-existent now with 17-inch machines going for under $350.

That very notion is what endanger the upcoming netbooks powered by the Nvidia Ion. First things first, we love the Nvidia Ion. It gives multimedia muscle to an otherwise rather modest netbook platform. While some may argue that the Ion grants the Intel Atom-based netbooks capabilities that it wasn't designed to have, it's still a nice option for those who want to be able to play 3D games and 1080p HD video in a small form factor.

With news now that the Samsung Ion-based netbook will cost $599, this has many prospective buyers now taking a step back and questioning whether or not it's actually worth it. To make matters worse, the Ion in the Samsung N510 will be the Ion LE, which will be locked to DX9 operation.

Nvidia told Ars Technica that it was unable to comment on Intel's OEM pricing schemes (which could potentially incur additional costs for any OEM making an Ion system), and that pricing of Ion products would vary among OEMs. Nvidia did point out that it believes that the Lenovo S12 with Ion would be less expensive than the Samsung N510, but pre-release speculation now has that model at up to $550.

We still feel that Nvidia's Ion is a Good Thing for netbooks, but the added cost is pushing them beyond the point at which the consumer deems it a good value relative to full-featured notebooks.

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astrodudepsu 08/18/2009 11:13 PM
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-4+

$600 is certainly too steep for this market. Give it some time, they will find a way to bring it down to $300-400 range.

steiner666 08/18/2009 11:19 PM
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well of course they're going to be expensive at first. then they'll release them and realize that hardly anyones buying them at the price and then other manufactures will release ion based netbooks for less and competition will bring the prices down.

if not, ppl who want mobile gaming can just get a PSP/DS. And who the hell wants to watch a 1080p video on a screen that cant even support that resolution (at least current ones cant) and is only ~10"?

dextermat 08/18/2009 11:29 PM
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-2+

Don't worry a rich parent will buy that for their kids and He/She wont even use it anyway

Damn rich people for that :p

sot010174 08/18/2009 11:33 PM
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I don't get it. Nvidia is trying to grab the market and provides a crippled product to Samsung (the first OEM to come out with their solution)?

And yeah, I don't think a netbook is worth $599. Gaming and HD video playback aren't the main purpose of those little machines. For that amount I would save a bit more and get a 12" laptop.

Major7up 08/18/2009 11:38 PM
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I am not certain nVidia is to blame here as they stand to lose as much as anyone when overpriced Ion-based netbooks fail to move. My suspicion is that Intel is driving the prices up through incensing but I cannot prove that. Regardless of who is too blame, all parties involved need to get a grip on things if this segment is to remain viable.

Ramar 08/19/2009 12:17 PM
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The thing to consider here might be the power of the ion versus the "17-inch 350 notebook." I'd like to see the graphics unit in that notebook push the same power as the 9400 powering the ion.

It also makes perfect sense to me that a powerful netbook would be more expensive than a notebook. The smaller we can cram the same functionality into something, the more we're going to pay for it.

ThisIsMe 08/19/2009 12:47 PM
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The pricing scheme that nVidia can't comment about is how Intel sells OEMs their Atom and the chipset for something like $30-$40, but if they just buy the CPU they charge something near $60-$70. Add on the price of the nVidia ION and the extra components and connections for the device support that the ION adds and you will have a $100-$150 increase in cost.

I know these numbers aren't 100% accurate, but this is how it works. They are only meant for an example.

warezme 08/19/2009 12:57 PM
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I don't know, slap an Apple logo on it and macidiots will stumble over themselves to buy it.

tayb 08/19/2009 1:49 AM
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For the life of me I still haven't found a reason to buy a netbook. A solution in desperate search of a problem.

megamanx00 08/19/2009 2:41 AM
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It seems nice for a field or travel device. It's nice, but I think it's a bit much for what a netbook should be used for and thus should have a pretty tiny market. I sure wouldn't buy one :D.

bk420 08/19/2009 5:01 AM
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stumpystumped 08/19/2009 7:30 AM
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--1+

obviously these are targeted at company executives who can spend as much as they want and don't really know about computers

tacoslave 08/19/2009 9:44 AM
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[quote]I don't know, slap an Apple logo on it and macidiots will stumble over themselves to buy it./quote]

you forgot to raize the price to at least $999.99 its not a thousand! (oh shit damn california tax. its 10%!!!!)

Regulas 08/19/2009 2:02 PM
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zak_mckraken 08/19/2009 3:25 PM
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^ Prepare to get flamed in 3... 2... 1...

LawstCawz 08/19/2009 3:38 PM
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@Regulas

Shameless.

krazyderek 08/19/2009 4:05 PM
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what exactly is so "full featured" about a "real" notebook vs. a netbook other then the screen is bigger, it weigh's more, and the battery life isn't as good? Most people aren't using notebooks to render animations, or compress a DVD, and frankly word, msn, and firefox simply don't need a quad core processor 2ghz processor.

Honis 08/19/2009 5:41 PM
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You guys are comparing notebooks to netbooks. Find a notebook with the battery life of a netbook. Now the netbook can do light gaming and video playback with a better battery life than a notebook. As a travling buisness person I'm more likely to get the netbook. It now does everything I could want it to do at a lower price and dimension.

WheelsOfConfusion 08/19/2009 8:12 PM
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Price is definitely a defining factor in netbooks, but then again so is size and portability. You can't throw a laptop with a 17" screen into a purse, and you'd have to make more room for it in a small briefcase or backpack. Ultramobile PCs already had the niche worked out where size mattered, it just took netbooks to break the pricing scheme from "even MORE expensive for crappy performance" to "much less expensive for crappy performance" if you wanted a very small computer.

americanbrian 08/20/2009 12:10 PM
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If intel are charging $30-$40 for chipset & CPU and $60-$70 for just the cpu then buy the chipset and CPU and just throw away the chipset. Or even better, sell on the chipset alone for a ridiculously low price.

It doesn't take a genius to work it out. Its the same as one-way flights, if they are going to charge 2 or 3 times as much for a ticket one way, buy the round trip and don't use the return.

It seems so obvious.

nacho2k3 08/21/2009 12:04 PM
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NVidia is trying to rush the gate before Intel is all. Price needs to mature a bit first... this is early-adopter stuff and I wouldn't buy it.

I can accept the DX9 sacrifice, this is a NETBOOK after all. If you want to frag enemies in FPS games like Crysis and such, get a regular laptop for that... this would be ideal for older titles (GTA III/Vice City/San Andreas, Sim City 3, etc.)

And this would rock for MMORPG players who typically don't need high end hardware to be able to play, just enough to crank out 20-30 fps in a small cheap package is enough to put a smile on their face. (My netbook is close, got the Gateway LT3103u two weeks ago... average FPS is 12-15, but at least I can play.) But the price is still a bit too steep for the promise: cut it another level to $450 or below, and you might have something.

nacho2k3 08/21/2009 12:08 PM
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Hint: Ion, 16GB SSD, 10" display, 2.0 channel sound, no card reader (get a USB one)... would that be enough for a tiny World of Warcraft terminal?

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