Today’s happy shopper is Lauren and her mom, Sue. Lauren is about to go to law school and is looking for a laptop with portability and a decent battery life for under $1,700. From the get go Lauren is, of course, spoiled for choice at her local Best Buy.
She spends a couple of minutes checking out the PCs and then beelines for the Apple section, telling her mother, “We haven’t looked at the Macs yet.” Lauren is disappointed to see that “This Mac is $2,000 and that’s before adding anything.”
Lauren’s mother chimes in with, “Why would you pay twice the price?” to which her daughter replies confidently, “I wouldn’t.”
All in all, it (similar to Apple’s Get a Mac ads) follows the same formula as the previous commercials in the series - but check it out and let us know what you think!
