ColorFire Rises Again With Three Nvidia Turing GPUs

ColorFire GeForce GTX 1660 Super 6GB Vitality OC
ColorFire GeForce GTX 1660 Super 6GB Vitality OC (Image credit: VideoCardz)

According to a report from VideoCardz, Colorful has brought the company's ColorFire sub-brand out of retirement. For the uninitiated, ColorFire was responsible for producing Radeon graphics card. But much to our shock, the new ColorFire graphics cards are actually from Nvidia, so the sub-brand is no longer exclusive to AMD.

ColorFire has released three Turing-based graphics cards under the sub-brand's Vitality lineup. The graphics cards stand out due to their pink theme with black and grey highlights. The GeForce GTX 1660 Super 6GB Vitality OC sticks to a three-fan cooling solution, while the GeForce GTX 1650 Super 4GB Vitality and GeForce GTX 1650 4GB Vitality OC employ a dual-fan cooler. All three graphics cards are equipped with a matching black backplate with lots of ColorFire branding in bright pink.

Although the trio of graphics cards carry the "OC" moniker, only the GeForce GTX 1660 Super 6GB Vitality OC actually comes with a factory overclock. It features a 1,830 MHz boost clock, which is only 2.5% increase over Nvidia's reference specifications.

The GeForce GTX 1650 Super 4GB Vitality and GeForce GTX 1650 4GB Vitality OC conform to the reference clock speeds, meaning they operate with 1,725 MHz and 1,590 MHz boost clocks, respectively.

In regards to power connectors, the GeForce GTX 1660 Super 6GB Vitality OC relies on a single 8-pin PCIe power connector, while the GeForce GTX 1650 Super 4GB Vitality and GeForce GTX 1650 4GB Vitality OC come with a single 6-pin PCIe power connector. Regardless of the model, the graphics cards offer the same display output design. You get one DVI port, one HDMI port and one DisplayPort output.

VideoCardz didn't share when ColorFire's new Turing offerings will be available or how much they will cost. But it's a solid bet they're just going to sell out in seconds and be resold at inflated prices anyway. Colorful can bring back a brand from the past, but it can't bring back a GPU market with normal availability and sane pricing.

Zhiye Liu
News Editor and Memory Reviewer

Zhiye Liu is a news editor and memory reviewer at Tom’s Hardware. Although he loves everything that’s hardware, he has a soft spot for CPUs, GPUs, and RAM.

  • Exploding PSU
    Haven't heard about the brand, but the dual-coolers looks so cute, from the front that is.
    Reply
  • Unolocogringo
    Seems everyone is bringing out their old stock to sell.
    Turing was mass overproduced for the last crypto craze. when the bubble burst the were caught with lots of excess inventory.
    At least now they can sell this left over inventory.
    Reply
  • InvalidError
    Unolocogringo said:
    Seems everyone is bringing out their old stock to sell.
    Turing was mass overproduced for the last crypto craze. when the bubble burst the were caught with lots of excess inventory.
    This is new stock since Powercolor never had ColorFire-branded Nvidia parts before, it used to be an AMD-specific brand. These are freshly baked.

    Nvidia announced that it started making 1650-1660 Turing chips again a couple of weeks ago and that announcement made it sound like those were going to be China exclusives. We'll see where PowerColor will send those at some point in the future and whether other AiB partners will hop on that train.

    BTW, people are buying $500-600 pre-built PCs just to scavenge the 1650 Super in them either to flip it separately on eBay for $250-300 or put in their own system and sell the remainder of parts for $300-400.

    Looking forward to seeing the new 1650S stock getting bumped from $160 MSRP to $250.
    Reply
  • Krotow
    Unolocogringo said:
    Seems everyone is bringing out their old stock to sell.
    Turing was mass overproduced for the last crypto craze. when the bubble burst the were caught with lots of excess inventory.
    At least now they can sell this left over inventory.

    Exactly. Now it is time to free warehouses ASAP. Because when mining bubble will poof, manufacturers will not have a chance to shed old stock again.

    Pink or whatever - does not matter if card goes into opaque case somwhere under table. Or inside mining rig.
    Reply
  • carocuore
    Why do the Japanese always get the cool stuff and we get the boring black/white?
    Reply