ARM to Challenge Intel's Dominance in Notebooks
Market research firm IHS believes that Intel's 30-year processor dominance in notebooks may get serious competition from ARM.
By 2015, ARM will have captured a notebook share of 23%, IHS predicts.
“Starting in 1981, when IBM first created its original PC based on Intel’s 8088 microprocessor, the X86 architecture has dominated the PC market,” said Matthew Wilkins, principal analyst of compute platforms for IHS. “Over the next generation, billions of PCs were shipped based on X86 microprocessors supplied by Intel and assorted rivals - mainly AMD. However, the days of X86’s unchallenged domination are coming to an end as Windows 8 opens the door for the use of the ARM processor, which already has achieved enormous popularity in the mobile phone and tablet worlds.”
By 2015, ARM notebook shipments will hit 74 million units, up from an estimated 7.6 million in 2012, according to IHS. Windows 8 is predicted to be the major driver of ARM notebook sales. Microsoft announced last January that Windows 8 will also be running on ARM systems. IHS believes that ARM will be most successful in the value notebook space and devices that cost less than $700. ARM chip suppliers will include Nvidia, Qualcomm and Texas Instruments.

As for ARM's ability to compete in the mid/high-range segment, that's still an unknown factor.
Let's just hope that benchmarks won't artificially cap ARM CPU's performance like it does with AMD.
With the exception of games where graphical requirements has become a nuclear arms race, ordinary software certainly doesn't follow the Moore's Law, so we have got to the point where entry level products are now capable of running what used to be fairly hefty programs.
The only way Intel is going to wrestle this back is if they can influence software vendors to bloat up their new releases year on year to match their new CPUs.
Won't happen, so then Intel has to convince us to buy their products on the same playing field as everyone else and charge less money.
We've come to expect reasonable performance and day-long battery life.
Anyone who thinks this will supplant any kind of real x86 market share is simply talking out of their ass. ARM chips are woefully under-powered compared to a an x86 CPU. Throw in the fact that NO software for PC's is being written for the ARM arch. So, woefully under-powered CPU emulating x86 software. I don't think so.
Watch next year from AMD how they compete... time for change lads.
you are right, but Llano costs as much or less then core i3 so you cannot create entry level prieced notebook with i3+discrete graphics card...
Unless you have a way to run your favorite programs, that you already paid/have licenses for, your platform will likely not be successful.
MacBooks took off when they 1st established their name with the popular iPod and iTunes, and 2nd, started using x86 compatible Intel processors. Once, 3rd, bootcamp 'happened', there was nothing holding users from caving to the marketing hype, and being able to have the 'best of both worlds' (sans cost).
Unless there is some kind of superior emulation, or some serious recompiling of existing software for ARM, without cost to the users, ARM will not take off.
However, if the OS using ARM is an extension of the Android/iOS platform, and the users are able to use the same apps they already paid for on their phones with their notebooks, this may succeed.