Nvidia GeForce GTX 650 And 660 Review: Kepler At $110 And $230

GeForce GTX 660: OEM And Retail Cards With Different GPUs?

Two GPUs, Two Cards, One Model Name

Some of Nvidia's board partners are adding unnecessary confusion to the GeForce GTX 660 model name. Although the retail GeForce GTX 660 cards center exclusively on the GK106 GPU, Asus is manufacturing an OEM version with a cut-down GK104 graphics processor and two six-pin power connectors.

In order to deliberately handicap this card's performance (since it has more CUDA cores than a GK106), its GPU and memory frequencies are slowed down.

Swipe to scroll horizontally
Header Cell - Column 0 GeForce GTX 660 TiGeForce GTX 660RetailAsus GTX 660DirectCU II TopGeForce GTX 660 OEM
Shader Cores13449601152
Texture Units1128096
Color ROPs2424
Fabrication Process28 nm28 nm
Core/Boost Clock915/980 MHz980/1072 MHz1033/1137 MHz824/899 MHz
Memory Clock1502 MHz GDDR51502 MHz GDDR51527 MHz GDDR51400 MHz GDDR5
Memory Bus192-bit192-bit
Memory Bandwidth144.2 GB/s144.2 GB/s146.6 GB/s134.4 GB/s
Graphics RAM2 GB GDDR52 GB GDDR5
Power Connectors2 x 6-pin1 x 6-pin2 x 6-pin
Maximum Thermal Design Power150 W140 W~145 W140 W

Asus' GeForce GTX 660 OEM With GK104

An OEM graphics card shouldn't be available in the retail channel, but rather only to system builders. Thus, the cooling system is cheaper and the effort that goes into nice acoustics is a lot less focused. Moreover, Asus uses the shorter reference GeForce GTX 670 PCB, equipping it with two six-pin power connectors and a six-phase voltage regulator.

The GK104 GPU on this OEM board sports 1152 CUDA cores operating at an 824 MHz base frequency, averaging a GPU Boost rate of 899 MHz. Moreover, the card's 2 GB of GDDR5 runs at 1400 MHz, which is less than the retail offering.

Asus GeForce GTX 660 DirectCU II Top

The factory-overclocked retail model utilizes Nvidia's 960-core GK106 GPU set to a 1033 MHz base frequency. Its average GPU Boost speed is 1137 MHz, rather than 1072.

However, Asus puts a lot more effort into its cooling, even if this card's single six-pin power connector suggests less overclocking headroom. Another digital six-phase voltage regulator matches the OEM board's circuitry.

The following memory bandwidth tests and GPGPU benchmarks were run using the retail GeForce GTX 660 with Nvidia's GK106 GPU and reference clock rates. We aren't using the factory-overclocked card from Asus for any of our tests.

  • EDVINASM
    Was waiting for GTX 650 to see if it can beat the old GTX 550 Ti but it seems other than power draw it's no match. Might as well keep my GPU until next NVidia lineup. GTX 660 on other hand is only €50 cheaper than GTX 660 Ti meaning its a no budget saver to buy non Ti version. Fail...
    Reply
  • mikenygmail
    AMD wins again!
    Reply
  • mikenygmail
    Buy a 7770 or 7870 instead.
    Wait for sales on whichever one is needed and then grab one -
    AMD 7770 can be had for just over $100.
    AMD 7870 can be had for about $220.
    Reply
  • lahawzel
    Goddamn Mike NY Gmail or whatever the hell your name is supposed to be, here, proper commenting etiquette:

    1. Read the article.
    2. Understand what the article is talking about.
    3. If you find an urge to comment about "______ sucks" or "_______ wins again", especially when the article says the opposite of what you want to post, chances are your comment will look dumb as hell when it's posted and earn you 20 downvotes. Therefore, don't post that goddamn poor excuse of a "comment".
    Reply
  • tomfreak
    How "nice" of u tomshardware. By only compared 7750/7770 vs 650 in high detail but not comparing 7750/7770 on the Ultra detail, then when u pull out a 460 SE/9800GT for benchmark, u are taking away 650(why?).

    Is it because 650 performance is too poor to show off on benchmark? It doesnt take a genius to figure out the huge diff between 6870 vs 650. 7770= 6850 speed. So I guess even the 7750/460SE are putting shame on 650 on those high quality detail? too shy to show off 460SE/9800GT up against 650?

    I dare u put on a detailed benchmark with 650 up against 7770/7750/GTS450/550ti/460/9800GT/9800GTX on all condition. Not a selective benchmark.
    Reply
  • Why are there giant gaps in both lineups? AMD has the 7770 at $130 and 7850 at $230 -- nvidia has the 650 and 660 at similar price points -- ideally for my budget would be something in the $150-170 price range, but I either have to compromise or shell out more. It seems like an obvious market gap.
    Reply
  • mikenygmail
    LaHawzelGod damn Mike NYThanks for the attempted compliment, but call me Mike. I'm glad you've been paying attention.

    It was more of a joke than anything else to simply write "AMD wins again!" and it was actually pretty funny! I try to balance things out so that no one company is viewed too favorably.

    For example, I recently bought an Nvidia GTX 460 1 GB 256 bit card for $70, new, with a 3 month warranty for a friend to upgrade his gaming computer. Unusual? Yes. Great deal? You better believe it! Of course, if an equivalent AMD card was available at a cheaper price, that's the one I would've bought.

    Now, relax and try to control yourself. Refrain from the use of profanity in future posts. Thanks.
    Reply
  • EzioAs
    Nice article to be honest. I'm really glad you tested the Radeon cards with the new driver compared to other review sites.

    I've got nothing else to say on the GTX650 but to just point out that it's a weak card.

    On the other hand, the GTX660 is probably the only Kepler (besides the 670) that impresses me. I don't know about everyone else though. To point out one thing, most Radeon 7870s can be found at $240 or lower without MIR. The GTX660 is priced well for a release MSRP and makes the 660ti offers less value, kind of like the 670 vs 680. For 8xMSAA, the performance does cripple but I think at this price point, most people are going to stay with 4xAA or possibly lower.
    Reply
  • mikenygmail
    EzioAsNice article to be honest. I'm really glad you tested the Radeon cards with the new driver compared to other review sites.I've got nothing else to say on the GTX650 but to just point out that it's a weak card.On the other hand, the GTX660 is probably the only Kepler (besides the 670) that impresses me. I don't know about everyone else though. To point out one thing, most Radeon 7870s can be found at $240 or lower without MIR. It's priced well for a release MSRP and makes the 660ti offers less value, kind of like the 670 vs 680. For 8xMSAA, the performance does cripple but I think at this price point, most people are going to stay with 4xAA or possibly lower.
    Exactly - Savvy TH readers will wait for sales on whichever one is needed and then grab one!
    AMD 7770 can be had for just over $100 on sale.
    AMD 7870 can be had for about $220 on sale.
    Reply
  • mubin
    Gtx 660 is the only option in mid-range gpu
    Reply