Whenever a Mac article or news item goes up on the site there’s always a ton of readers who point out the price premium of Macs over PCs, and declaring no matter what they put in there, it’s never going to be worth the “Apple Tax” you pay. The latest Microsoft ad has finally gone and pointed out the price difference between a PC and a Apple computer.
We were thinking the other day that the Mac versus PC ads had calmed down as of late. Nothing new to really report from either company, despite the fact that both are now producing the “we’re better than you!” television adverts. That was until today.
The new PC ad is targeting the fact that no one has spare cash lying around these days. It centers on Lauren, a twenty-something who’s looking for a laptop with a 17-inch screen priced at under a thousand dollars.
Microsoft says if she finds it, she can have it. Surprise, surprise, she has no luck at the Apple store (and jokes, “I guess I’m not cool enough to own a Mac!”) and finally settles on a 17-inch notebook from HP, which sets her back $699.
What puzzles us is why they had her visit the Apple store first and the only reason she didn’t buy one was that she’d have to double her budget (they only had one notebook for under $1,000 and it was a 13-inch MacBook). Isn’t that sort of like saying, “Sure, they all WANT one of your computers, but it’s just our luck they can’t afford your prices!”
Check out the video here.