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Microsoft Now Sells Windows 11 Licenses Directly to PC DIYers

Windows 11
Windows 11 (Image credit: Shutterstock)

Microsoft launched Windows 11 last October, but until recently, PC DIYers couldn’t purchase a license direct. A few hours ago, PCMag (opens in new tab)noticed that Microsoft had added some long-awaited Windows 11 purchasing options for DIY and custom PCs. Microsoft implemented the purchasing pages without fanfare. We can’t be sure when, but the Internet Archive reveals these pages weren’t available in early May this year.

 Windows 11 Home (opens in new tab) and Windows 11 Pro (opens in new tab) are available to purchase and download from Microsoft at $139 and $199.99, respectively. These are the same prices that Microsoft currently charges for Windows 10 Home and Windows 10 Pro. However, for those wishing to jump straight to the newer OS on their new DIY machine, the new downloads will save time – cutting out the extra steps of searching for Windows updates, downloading them, then applying them to Windows 10. The result will likely be a more compact OS installation too.

If you have a PC already on the Windows 11 train, you can grab the Windows 11 ISO if you want to do a complete refresh – a clean install. We have a guide to that process and how to install Windows 11 without a Microsoft Account and bypass Windows 11's TPM, CPU, and RAM requirements.

Windows 11 has started to gain traction in recent months since Microsoft ironed out the most significant issues and flaws. In addition, building a new Intel PC with a top-end Alder Lake CPU using a mix of Performance and Efficiency cores is particularly attractive due to its new scheduler, which helps the OS and applications make appropriate use of the unequal cores. The same will be true when Intel's 13th Generation Raptor Lake lands on the market in October.

The first big feature update to Windows 11, version 22H2, is due this fall and might begin a new wave of adoption if early reports and reviews are favorable.

Mark Tyson
Mark Tyson

Mark Tyson is a Freelance News Writer at Tom's Hardware US. He enjoys covering the full breadth of PC tech; from business and semiconductor design to products approaching the edge of reason.

  • USAFRet
    Please don't post a link to off-channel cheap license key sites. Those will be summarily deleted.
    Reply
  • Colif
    Admin said:
    Until recently, you would have had to buy Windows 10, then do an upgrade instead.

    You can install win 11 using a Windows 7 or 10 licence key.
    No need to install win 10 and upgrade from there.
    Just install 11.
    Reply
  • thisisaname
    Quite an increase in price from what I paid for Windows 7 from Microsoft. I think I paid £49.99 (early launch offer) shame they are not doing an offer for this version.
    Reply
  • spongiemaster
    USAFRet said:
    Please don't post a link to off-channel cheap license key sites. Those will be summarily deleted.
    Will posting a link to an article from this very site that has links to off-channel cheap license key sites be summarily deleted?

    I won't post the link, but the article is called: "How to Get Windows 11 or Windows 10 for Free (or Under $20)"
    Reply
  • USAFRet
    spongiemaster said:
    Will posting a link to an article from this very site that has links to off-channel cheap license key sites be summarily deleted?

    I won't post the link, but the article is called: "How to Get Windows 11 or Windows 10 for Free (or Under $20)"
    Yes, we obviously know about that link/article.
    And have had multiple 'discussions' about it.
    Reply
  • USAFRet
    thisisaname said:
    Quite an increase in price from what I paid for Windows 7 from Microsoft. I think I paid £49.99 (early launch offer) shame they are not doing an offer for this version.
    Win 7, 2009....13 years ago. Inflation.

    This price is no different than WIN 10 was.

    There was also no free license upgrade to Win 7 from a previous Win version.
    Reply
  • BillyBuerger
    Am I missing something? Windows 11 ISO images have been available to install windows 11 on any PC. Install without a license, then go to the store and buy a license. PC is licensed for Windows 11 without having to upgrade form Windows 10. Is this something different from that?
    Reply
  • USAFRet
    BillyBuerger said:
    Am I missing something? Windows 11 ISO images have been available to install windows 11 on any PC. Install without a license, then go to the store and buy a license. PC is licensed for Windows 11 without having to upgrade form Windows 10. Is this something different from that?
    Up until now, there was no Windows 11 license available.
    You could use a Win 10/8/7 license, on a fresh Win 11 install, no problem.

    But there was not a direct purchase of Win 11 available.

    The install was free to download, as it is/was with Win 10.
    Reply
  • alceryes
    USAFRet said:
    Please don't post a link to off-channel cheap license key sites. Those will be summarily deleted.
    Hehehe. Head them off at the pass.

    Windows 11 licenses have been available in business channels. Good that they're finally releasing in retail.
    Reply
  • Colif
    Must have finally sold out the stock pile of WIn 10 installer USB
    Reply