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AMD Radeon R9 280X, R9 270X, And R7 260X: Old GPUs, New Names

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AMD is introducing a handful of new model names today, based on existing GPUs. Do the company's price adjustments make this introduction newsworthy, or will the excitement need to wait for its upcoming Radeon R9 290 and 290X, based on fresh silicon?

Results: Tomb Raider

Radeon HD 7970 GHz Edition and R9 280X are in a league of their own through our manually-run Tomb Raider benchmark, never dropping below 50 FPS at 2560x1440. Meanwhile, the R9 270X slides in ahead of Nvidia’s GeForce GTX 760. The real winner is AMD’s Radeon HD 7870, though, which similarly does battle in the same space, but costs $20 less than the new R9.

AMD’s R7 260X is a little bit quicker than the Radeon HD 7790 it replaces, but not so much so that it’d warrant a higher price. The same holds true for Nvidia’s GeForce GTX 650 Ti Boost. Unfortunately, that card does cost more. The trio is sufficient for 1920x1080, but higher resolutions are too demanding.

To reiterate a recurring theme, the Radeon HD 7970 and R9 280X are great entry points for gaming at 2560x1440. The R9 270X, GeForce GTX 760, and Radeon HD 7870 certainly suffice as well, but they come a lot closer to marginal. Moreover, to get something faster than the $300 R9 280X, you’d have to spring for a $400 GeForce GTX 770.

Tiny frame time variances indicate a smooth experience across the board. Only Nvidia’s GeForce GTX 650 Ti runs into a bit of trouble at 2560x1440—a resolution too taxing for the frame rates to be playable anyway.

144 Comments Comment from the forums
  • CaptainTom 08 October 2013 04:24
    Wow what's with the AMD hate? As it stands they are doing the same thing Nvidia did except without the outrageous prices. The GTX 770 wasn't a great deal when the 7970 was $50 cheaper. Have fun trying to run BF3 with 2GB of VRAM...
    Reply
  • slomo4sho 08 October 2013 04:26
    Nothing revolutionary but better prices I suppose.

    The MSI R9 280X Gaming at $299 appears to outperform the GTX 770 at 1600P and is within margin of error at 1080P according to Techpowerup. Not a bad value at $100 less and still overclocks well:


    http://www.techpowerup.com/reviews/MSI/R9_280X_Gaming/26.html
    Reply
  • jimmysmitty 08 October 2013 04:26
    So long story short, if you have a HD7970GHz then these do nothing for you.

    Best to hold out till the reviews on the R9-290X I guess. But considering the specs I hope for at least 20% performance increases over a 7970.
    Reply
  • Shankovich 08 October 2013 04:36
    What happened to Chris? I didn't see this kind of hate with all of the 700 series rebrands. Also, to the Canadians here, grab the $270 7970 GHz edition cards while you still can.
    Reply
  • BigMack70 08 October 2013 04:40
    I don't like this new strategy AMD and Nvidia are taking of rebranding an old series at improved price points and then releasing only one new chip at a stupidly expensive price point.

    Are the days of (nearly) annual simultaneous full line GPU launches from $100-500 with a dual GPU chip to follow at $750-1000 really over?
    Reply
  • cangelini 08 October 2013 04:51
    Hate? The R9 280X won an *award*. I think Tahiti at $300 is pretty much brilliant.

    I wrote one of the least flattering GTX 780 stories out there. I only identified a couple of situations where a Titan made any sense at all. And although the 760 *did* change the balance at $250, that card still didn't get an award. I liked the 770 for the simple fact that it delivered better-than-680 performance for close to $100 less.

    The rest of AMD's new line-up is a lot like what exists already. Again, the 7870 is a better value than 270X. So what are you getting worked up over? The fact that I'm pointing out these aren't new GPUs? They're not. ;)
    Reply
  • Shankovich 08 October 2013 05:01
    Ok Chris, I agree with you, sorry for the over reaction. But I really don't like how nVidia made price increases for some of the rebrands. Looking forward to your 290 and 290X reviews :D
    Reply
  • ingtar33 08 October 2013 05:14
    i'll take a 7950 at $129 thank you very much (or two). There is a major retailer selling them for that this week. Best buy all year. two 7950s for the price of one r9-280x? yeah... i'll do that all day every day.
    Reply
  • tomfreak 08 October 2013 05:23
    Radeon 7790 has true Audio = but not enabled boooooo = as a 7790 owner I somewhat disappointed :( . Anyone have any idea if we can crossfire 1GB 7790 and 2GB 260x?
    Reply
  • net_nakul 08 October 2013 05:27
    By the time a R9 380X comes out, the GCN Tahiti XT achitecture may be 4 years old (assuming end of 2015). AMD better come up with an awesome new architecture by then, considering the R&D time they have.

    That goes to you too Mr. NVIDIA
    Reply