Nvidia Hosting GeForce Event in January: New GPUs Coming?

(Image credit: Nvidia)

Nvidia said on Wednesday that it would host its "GeForce RTX: Game On" event in mid-January to reveal the "latest innovations in gaming and graphics." The company naturally did not give a clue about the exact nature of the announcement, but it will definitely cover consumer graphics. 

GeForce RTX: Game On (opens in new tab) will take place on January 12, 2021, at 9:00 AM PST. The broadcast will be presented by Jeff Fisher, senior vice president of Nvidia's GeForce business, so it will more than likely cover a GeForce product or products. 

The broadcast will take place at the time of virtual CES, which starts on January 11 and ends on January 14. Given the scope of the trade show, it is logical for Nvidia to use it for a significant announcement. Yesterday it was reported that Nvidia might formally introduce its cheapest Ampere GPU yet — the GeForce RTX 3060 — which is a significant launch. 

Meanwhile, Nvidia could also unveil its first notebook GeForce RTX GPUs based on the Ampere architecture at CES, considering how popular gaming laptops are today.

Over the past few weeks Nvidia's management said that it had multiple Ampere-powered products in the pipeline. We do not know for sure what Nvidia is planning to reveal on January 12, 2021, but the company says it will be an important announcement for gaming, so stay tuned.

Anton Shilov
Freelance News Writer

Anton Shilov is a Freelance News Writer at Tom’s Hardware US. Over the past couple of decades, he has covered everything from CPUs and GPUs to supercomputers and from modern process technologies and latest fab tools to high-tech industry trends.

  • timf79
    Until they address the availability issue this is rather meaningless
  • Matt_ogu812
    Nvidia.........all smoke and mirrors........again.
  • bdcrlsn
    I'm just not excited about GPU releases anymore...even the "mainstream" ones are getting too expensive.
  • thepersonwithaface45
    my local microcenter had a ton of 3080s and 3090s available this morning, left with a tuf OC 3080!
  • coxbw
    New GPUs=More food for BOTS
  • bigdragon
    I got tired of seeing every YouTuber and streamer boasting about receiving half a dozen 30-series cards or more for free while average gamers were left only with scalper options. Last thing I want to do is waste time watching Nvidia pull a few more out of stock GPUs out of the oven.