Universal Pictures backs HD DVD

The emerging high-definition DVD (HD DVD) format has won a key battle in its ongoing war with rival next-generation optical format Blu-ray with the announcement that Universal Pictures is backing the technology.

The film giant announced today that it has adopted HD DVD and promised to begin shipping selected titles to consumers during the summer holiday season next year.

TOPICS
Wolfgang Gruener
Contributor

Wolfgang Gruener is an experienced professional in digital strategy and content, specializing in web strategy, content architecture, user experience, and applying AI in content operations within the insurtech industry. His previous roles include Director, Digital Strategy and Content Experience at American Eagle, Managing Editor at TG Daily, and contributing to publications like Tom's Guide and Tom's Hardware.