Sunday Transcend Information revealed a swank looking portable hard drive that might actually take a kicking and keep on ticking.

The StoreJet 25M-R is the latest from Transcend Information's StoreJet line of portable hard drives, blending superior coolness with an anti-shock construction that will not only wow your friends, but take a serious beating from the younger ones in the house (especially those who think laptops are mere jumping pads). With an attractive blend of crimson red and jet black, the StoreJet 25M-R may actually come across as a fashionable purse, so buyers beware.

Transcend's StoreJet 25M-R comes in two mega doses: 250 GB and 320 GB. Both units feature a high-speed 2.5-inch hard drive, Transcend's "OneTouch" Auto-Backup button, and the company's free StoreJet data management software. "Transcend’s StoreJet 25M-R does much more than simply protect data against impact damage," the company said in a press release, "it also makes storing and backing-up files easier and more productive."

The actual drive, hides within a rugged hard casing topped with a vibration-absorbing anti-slip silicone outer shell that evenly distributes the force of an impact (or drop kick if kids are involved). The outer shell also serves as a "grip," preventing the drive from slipping or falling. It's shapely yet attractive figure features gently rounded edges and a smooth exterior finish that provides a "pleasant tactile feel." As a last line of defense, a complete array of internal hard drive suspension dampers holds the drive in check and protects user data. Finally, the StoreJet 25M-R even meets U.S. military drop-test standards (MIL-STD-810F 516.5 – Transit Drop), however the two-year warranty does not cover in-home consumer testing.

"The StoreJet 25M-R is a perfect example of Transcend’s commitment to creating high-tech products specifically tailored for consumers who not only value technological innovation, but also style and fashion," the company said.

Transcend did not offer price points for either hard drive, however its StoreJet 25 Classic 250 GB drive costs around $75 USD. Western Digital's My Passport Elite 250GB 2.5-inch external hard drive is also in the same price range, costing $89.99 on Newegg.

Source : Tom's Hardware US