Rob Wright

Todd Holmdahl, corporate vice president at Microsoft's Xbox and Gaming Platform Group, is one of the more influential figures within software giant's growing gaming business. Inside Microsoft's mammoth booth at E3's exhibit floor, Holmdahl spoke with TwitchGuru about the next generation console and its competition.

It wasn't the Academy Awards but Nintendo was hardly short on star power and excitement at its media briefing for E3 2006. Inside a crowded, glitzy Kodak Theatre in Hollywood, Nintendo once again displayed the magic touch that had made the company's products so successful and endearing over the years.