60% of PC gamers have no plans to build a new PC in the next two years — AI pricing crunch on RAM and other components paralyze enthusiast market

PC Build
(Image credit: Tom's Hardware)

As AI buildouts continue to consume the global DRAM supply, and prices of SSDs, graphics cards, and memory continue to hover at vastly inflated prices, 60% of PC gamers have no plans to build a new PC in the next two years, according to data collected by Tom's Hardware. In a survey taken by more than 1,500 readers in May, exactly 60% confirmed that they are waiting two years or more to build their next PC.

It's no secret that the PC gaming industry is on its knees, driven by a global shortage of vital components required for building AI data centers. 32GB of RAM now costs $360, while most SSDs aren't much cheaper. DRAM supply and pricing pressure are also impacting graphics cards, which are succumbing to shortages and pricing increases to match the heady heights of the bitcoin mining frenzy.

Aside from the odd Newegg bundle, building a PC in 2026 is a bleak prospect, and it appears that new SKUs such as AMD's Ryzen 7 9850X3D and Intel's plucky Arrow Lake Refresh CPUs haven't been enough to buoy a stagnating market.

Latest Videos From

PC gaming survey

(Image credit: Tom's Hardware)

As noted, the vast majority of readers who took the survey indicated that it would be at least two years before they considered building a new PC. Of the remaining 40%, only 15% of our total respondents said they were building a PC in the next two years, while only 25% of readers have any plans to try and attempt a new build in the next 12 months.

As you might expect, the intent and desire to build largely drops proportionately as the timeline shortens, reflecting the grim market conditions. A total of just 15% of respondents will build a PC in the next six months, and a total of only 10% will build one in the next three.

Plenty of our readers are likely rocking potent builds that don't need upgrading in the next two years, but the results more likely reflect a general trend amongst PC builders that the market in its current state is unviable. No doubt, some of you are hanging on for retail events like Amazon Prime Day or, more likely, the Black Friday sales. However, discounts at those events are unlikely to yield anything close to a return to pre-AI crunch pricing.

Google Preferred Source

Follow Tom's Hardware on Google News, or add us as a preferred source, to get our latest news, analysis, & reviews in your feeds.

Stephen Warwick
News Editor

Stephen is Tom's Hardware's News Editor with almost a decade of industry experience covering technology, having worked at TechRadar, iMore, and even Apple over the years. He has covered the world of consumer tech from nearly every angle, including supply chain rumors, patents, and litigation, and more. When he's not at work, he loves reading about history and playing video games.

  • Arkitekt78
    AI: so so so many downsides, almost zero upsides. What an unbelievable waste of time, money, and resources.
    Reply
  • Dr3ams
    It's not just the expensive hardware. For a while now I haven't found a game I like that has required an upgrade. All the games I've purchased recently on Steam run just fine on my current machine. So, unless Bethesda craps out Skyrim 6 or Fallout 5 this year, I don't plan on buying any new hardware.
    Reply
  • Notton
    When RTX 60 series is pushed back until 2028, and AMD 10000 series, along with PS6 and Xbox Helix are also slated for 2028...
    and none of the current gen gaming GPUs have reasonable price/performance, what do you expect?
    Reply
  • usertests
    Notton said:
    When RTX 60 series is pushed back until 2028, and AMD 10000 series, along with PS6 and Xbox Helix are also slated for 2028...
    I think some of that stuff will come in 2027. It's just 2026 that is a dead year with few significant launches.
    Reply
  • el.nomikos
    And here i am with a 14 year old pc-state of the art pc back in 2012-trying to buy a new pc but boycotting gpu/ram/hdd inflation and profiteering :cautious::mad:
    Reply
  • KarlGraves
    So almost half are planning to build a completely new PC? That sounds like the exact opposite of the market being paralyzed. Not that these polls are usually reliable.
    Reply
  • waltc3
    Smart people, imo, will not be buying all new components every couple of years, but they will upgrade their hardware piecemeal, instead, buying new individual, compatible components when the mood and the price and the hardware all persuade them to do so...;) In fact, many people already own rigs that far exceed the maximums their software demands. The price gouging that AI is currently creating is certainly a negative factor, but supply and demand dictate that when demand falls, prices also fall in response, as we've seen with many of the new combo offers coming down the pike. It will be interesting to see how all of this shakes out.
    Reply
  • LordVile
    KarlGraves said:
    So almost half are planning to build a completely new PC? That sounds like the exact opposite of the market being paralyzed. Not that these polls are usually reliable.
    Not really. 75% are no within the next year and if prices don’t improve and no new hardware is launched what’s the likelihood that aren’t planning to this year will next? Most people will be on a modern platform at this point too so it’s only a GPU upgrade
    Reply
  • hotaru251
    won't just be PC gamers.

    Next gen consoles are going to be too costly to sell well due to the component cost being so high...and they quit selling em at a loss.
    next gen is going to sell poorly compared to current and past generations.
    Reply
  • CelicaGT
    I keep -almost- buying an RX9070XT and it's not the cost that stops me. It's the fact that none of them will fit in my 14 year old PC case and I'm too lazy to build into a new one. So not really cost related. Though, with the newly announced glass shortage I expect PC case prices may skyrocket *eyeroll*
    Reply