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AMD, VIA Steal CPU Marketshare From Intel

Is the recession over? For computer chip makers – maybe. According to research firm IDC, worldwide PC microprocessor shipments in the fourth calendar quarter of 2009 (4Q09) rose 31.3 percent when compared to the same time in 2008. For the full year 2009, total PC processor unit shipments grew 2.5 percent, while revenue declined 7.1 percent to $28.6 billion.

"Compared to 3Q09, the modest rise in shipments in 4Q09 indicates that the market is returning to normal seasonal patterns," said Shane Rau, director of Semiconductors: Personal Computing research at IDC. "Compared to 4Q08, the huge rise in shipments indicates that the market has put the recession behind it. Both comparisons indicate that the PC industry anticipates improvement in PC end demand in 2010."

While Intel is still the clear leader in all segments, the underdog competitors of AMD and VIA managed to steal some market share away from the big dog.

As noted by the IDC:

In 4Q09, Intel earned 80.5% unit market share, a loss of 0.6%, while AMD earned 19.4%, a gain of 0.7%, and VIA Technologies earned 0.2%. In the full year 2009, Intel earned 79.7% unit market share, a loss of 0.7%, AMD earned 20.1%, a gain of 0.8%, and VIA Technologies earned 0.3%. In 4Q09 by form factor, Intel earned 87.3% share in the mobile PC processor segment, a loss of 0.7%, AMD finished with 12.7%, a gain of 0.8%, and VIA earned 0.1%. In the PC server/workstation processor segment, Intel finished with 89.8% market share, a loss of 0.6% and AMD earned 10.2%, a gain of 0.6%. In the desktop PC processor segment, Intel earned 71.1%, a loss of 1.1%, and AMD earned 28.6%, a gain of 1.2%. In 2009 by form factor, Intel earned 86.8% share in the mobile PC processor segment, a loss of 0.3%, AMD finished with 12.8%, a gain of 0.8%, and VIA earned 0.3%, a loss of -0.5%. In the PC server/workstation processor segment, Intel finished with 89.9% market share, a gain of 3.2% and AMD earned 10.1%, a loss of 3.2%. In the desktop PC processor segment, Intel earned 71.0%, a loss of 2.5%, AMD earned 28.8%, a gain of 2.3%, and VIA earned 0.3%, a gain of 0.1%.

Marcus Yam
Marcus Yam served as Tom's Hardware News Director during 2008-2014. He entered tech media in the late 90s and fondly remembers the days when an overclocked Celeron 300A and Voodoo2 SLI comprised a gaming rig with the ultimate street cred.
  • szbxa
    i thought amd got more market than that...
    Reply
  • ktasley
    I thought via got more market than that (in the Mobile Division) I guess they are not including ultra mobile, Smartphones etc.?
    Reply
  • Pei-chen
    It looks like AMD gain more market share in the beginning of the year and gave some back in Q4. I am guessing PII helped AMD gain some mainstream PC market shares but i7 pushed AMD back.

    I really wish there is a third company in the CPU & GPU field. Maybe Nvidia in CPU and Intel in GPU will really push the industry.
    Reply
  • pale paladin
    It just great to see competition. Keep it going and lower the prices.
    Reply
  • eklipz330
    well if AMD can get a 6 core out by the end of this year, and for less than $250, i will claim it as mine =]
    Reply
  • jhansonxi
    pei-chenI really wish there is a third company in the CPU & GPU field. Maybe Nvidia in CPU and Intel in GPU will really push the industry.Don't count on it. As long as the world is stuck on Windows and limited to x86 there will be no more competitors than there is now. Anyone who has seen the Intel and AMD patent battles over the last two decades can attest to that.
    Reply
  • randomizer
    jhansonxiDon't count on it. As long as the world is stuck on Windows and limited to x86 there will be no more competitors than there is now. Anyone who has seen the Intel and AMD patent battles over the last two decades can attest to that.Amen. The world is held back not by poor engineers or crappy software developers, but by licencing from extremely closed dinosaur companies like MS, Google, Apple, Intel and AMD (and pretty much any large corporation). Fortunately Intel and AMD have cross-licencing in one area, otherwise we'd be lucky if we even had x64 extensions of any kind mainstream by now.

    Sharing of information advances technology. Hoarding it hurts the consumer.
    Reply
  • donovands
    Love AMD, but I couldn't say no to the i5 750. So much bang, so little buck.
    Reply
  • jfem
    amd will continue to increase their gains now that they released 555 and the others without a price increase compared to their predecessors, unless intel lowers the prices of their cpus.
    Reply
  • saran008
    Great AMD! Great!
    Pretty much good for my upcoming budget PC! ;)
    More the competition! more benefits to end-users :)
    Reply