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Global Tablet Shipments to Best Notebooks in 2013

By - Source: NPD DisplaySearch | B 3 comments

Global tablet shipments expected to surpass notebooks by around 33 million units.

According to NPD DisplaySearch, tablets will exceed the global shipment figures of notebooks during 2013.

The market research firm said that tablet shipments are expected to exceed 240 million this year, with notebooks shipments set to reach around 207 million.

For the first time since their inception, tablets will consequently account for more than 50 percent of the annual market share this year, which would represent an increase from about 38 percent last year and 26 percent in 2011.

Growth in tablet shipments is expected to increase by 64 percent this year when compared to 2012 and will be spearheaded by the increasing amount of choice offered by vendors.

Tablets with 7- to 7.9-inch screens are expected to account for 45 percent of the market in 2013, which would be the equivalent to 108 million units. 9.7-inch tablets such as Apple's traditional iPad will settle for a 17 percent share with shipments of around 41 million. The remaining 38 percent constitutes of a large number of tablet sizes ranging from 5.6 inches to 13.3 inches.

"The tablet PC market saw increasing investments in North America in the second half of 2012, from major brands that tested not only new screen sizes and price points, but also unconventional business models to support their efforts," said NPD DisplaySearch analyst Richard Shim. "In 2013, further investments are expected worldwide, stoking demand to the point that tablet PC shipments will exceed those of notebook PCs."

Set to remain the biggest tablet market, North America will account for around 85 million units, representing a 35 percent share. Elsewhere, spearheaded by local manufacturers, China is expected to ship 65 million units, which would account for a 27 percent share of the market.

During 2011, tablet shipments in both North America and China had surpassed figures deriving from notebooks. During the October of 2012, meanwhile, tablet display shipments surpassed those of notebooks.

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  • 0 Hide
    diddo , January 9, 2013 9:41 AM
    PCs are increasingly being perceived as work tools, tablets as leisure time goodies.
    W8 tries to blurry the line, but all it gets is making the user experience bad for work (where bad means not better for most users than its predecessor W7), as MS deluded himself to not have serious competitors in this market.
    This is a great chance for Apple and Google to deploy good office suites / online services and cut off the roots sustaining Microsoft.
    I expect bad times for MS in those 3 years - the time span of typical MS volume agreements.
  • 0 Hide
    Bahar Safak , March 24, 2013 9:33 AM
    I am using windows 7 and love it. I did not hear good things in windows 8
  • 0 Hide
    Promit Ghosh , August 3, 2013 1:19 AM
    I'm going to have to disagree. Windows 8 made a lot of under-the-hood changes, and there are programs for making windows 8 look at feel like windows 7 with the exception of considerably faster performance.

    I myself enjoy windows 8; it allows me to "tile" and compile games right on the start menu so that they're all very easy access, and it allows windows itself to have a really clean look without icons on the desktop or pinned items on the taskbar, which I really like.

    It comes down to personal preference; windows 8 was very easy for me to figure out, but this may not always be the case.