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Microsoft: 85% of Windows 8 Users Chose Desktop on Day 1

By - Source: Computerworld | B 77 comments

Most of the Windows 8 adopters chose the desktop because it's more familiar.

In addition to reporting that Microsoft sold 40 million Windows 8 licenses in a month, Tami Reller, Microsoft's chief marketing officer and chief financial officer for Windows Division, said that 85-percent of the new Windows 8 users chose to use the familiar desktop on the first day rather than depend on the Modern UI overlay. But she also added that most of these users have discovered the advantages of using the new interface over the course of three weeks.

According to Computerworld, her statistics derive through remote telemetry. Microsoft has reportedly logged over 1.5 billion impressions of Windows 8 customers deploying the new Start screen. She said that not only has it become home base for most users, but they're personalizing it, adding an average of 19 additional tiles to the set that already comes installed on the new UI system.

"When people experience Windows 8, they do find it is easy to get started and fun to learn," she said on Tuesday at the Credit Suisse Annual Technology Conference, in Scottsdale, Arizona. "We know from the data we're getting in that customers do indeed get the product."

Other statistics include the use of Charms, as 90-percent of the Windows 8 customers use these two or three times a session to find, search, explore and share. The number of Windows Store apps has also reportedly doubled since the platform launched in October, and several of those apps have even been downloaded more than a million times. She said 25-percent of the new Windows 8 users have actually added 30 new live tiles.

Reller also cautioned skeptics that Windows 8 can't be compared to Windows 7 in regards to the adoption rate. She said the older OS wasn't addressing a major change in the underlying hardware platform – meaning Windows 7 didn't have to deal with the tablet form factor. Thus Windows 8 is taking on a bigger role by embracing not only the typical x86-based platform, but the touchy tablet form factor as well.

"This has been the biggest project since Windows 95," she said.

 

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  • 31 Hide
    hakesterman , November 29, 2012 2:23 PM
    It should say, 85 percent of Windows users don't buy Windows 8..........
  • 25 Hide
    besus , November 29, 2012 2:05 PM
    In related news, of those 85%, 100% of them went to the lower-left corner of the screen looking/hoping for a Start button as well.
  • 25 Hide
    cookoy , November 29, 2012 2:33 PM
    WTF is remote telemetry? I don't like my software phoning home and reporting my usage habits to big bro.
Other Comments
  • 20 Hide
    evilsizer , November 29, 2012 2:03 PM
    I choose it because it's easier to use on a pc. Yes I'm familiar with it but it also makes more sense then pictures ment for touch screens. The prblem here is that MS is, as always, still out f touch with it's customers.
  • 25 Hide
    besus , November 29, 2012 2:05 PM
    In related news, of those 85%, 100% of them went to the lower-left corner of the screen looking/hoping for a Start button as well.
  • 1 Hide
    Neve12ende12 , November 29, 2012 2:17 PM
    besusIn related news, of those 85%, 100% of them went to the lower-left corner of the screen looking/hoping for a Start button as well.


    And they found it if they were in the Desktop. And when they clicked it, it took them to the new UI Start Menu.
  • -5 Hide
    Anonymous , November 29, 2012 2:21 PM
    100% of Windows 8 users are idiots for using Windows 8.
  • 31 Hide
    hakesterman , November 29, 2012 2:23 PM
    It should say, 85 percent of Windows users don't buy Windows 8..........
  • 20 Hide
    cepheid , November 29, 2012 2:23 PM
    Very misleading as most programs automatically put a start button by default. Metro UI is terrible.
  • 5 Hide
    dgingeri , November 29, 2012 2:24 PM
    I added a whole lot more than 19 tiles, once I learned how to add tiles. That part is not exactly intuitive. I also removed half the tiles MS put on there by default. There are some I'd like to turn off the animation and make smaller. (Netflix and Hulu got to double size, and Hulu puts the most useless, ugly pictures up.) I wish it were more customizable.

    Even the tile layout won't act right. The way it organizes automatically is annoying. The first few tile are always 2 wide, at 9 instead of going to a 3X3 mode, it goes to a 2X4 +1 to the right mode. Adding a 10th makes it 2X4 +2 to the right on the first line, when I'd rather have it go to the second line. It's rather stupid.

    Overall, I like the Win 8 interface, but there are still some problems with it. I'd put it on par with Win 7 for stability, usability, and performance, but Win 8 has better security. So, I'll stick with Win 8 for my main machine and my laptop. My HTPC is still Win 7 because it's easier with a touchpad. Win 8 with a touchpad and no touchscreen is terrible.
  • 25 Hide
    cookoy , November 29, 2012 2:33 PM
    WTF is remote telemetry? I don't like my software phoning home and reporting my usage habits to big bro.
  • -7 Hide
    ram1009 , November 29, 2012 2:33 PM
    I'm confused. I heard that Microsoft completely removed the code for a desktop so that even aftermarket developers couldn't add it back as an option. If users have the option for a desktop and start button what's the gripe?
  • 20 Hide
    frank_drebin , November 29, 2012 2:34 PM
    Not everyone is a creative barista... You need a desktop UI for real work
  • 0 Hide
    zybch , November 29, 2012 2:36 PM
    I've hung off using 8 on my desktop PCs for now. I have a surface and the new UI is fantastic on it. However not having touch and having to navigate using the mouse is taking some getting used to on older machines..
    For the average user who uses their PC for checking emails and updating their facebook page its fine even without touch.
  • -3 Hide
    zybch , November 29, 2012 2:38 PM
    cookoyWTF is remote telemetry? I don't like my software phoning home and reporting my usage habits to big bro.

    Get over it. Every website you go to 'phones home' (your ISP tracks you at the very least) and every OS has done the same for years.
  • 4 Hide
    Usersname , November 29, 2012 2:38 PM
    Only bought it because it was $14.00 with free Media Centre
  • 8 Hide
    rickfromtexas , November 29, 2012 2:39 PM
    What's scariest of all is Microsoft monitoring what users are doing and hiding it behind the seemingly benign word telemetry.

    I don't about you guys but this just really creeps me out.

  • 0 Hide
    dthx , November 29, 2012 2:44 PM
    besusIn related news, of those 85%, 100% of them went to the lower-left corner of the screen looking/hoping for a Start button as well.

    Those who stop using their brain and just let their arm move and click like it used to do to reach the start button before the upgrade will find out that they do in fact reach the start screen with this very same movement (only if you use a mouse, not a touchscreen). In fact, Windows hasn't changed that much once you understand that It's barely a Windows 7 with a start screen instead of the start button. The other changes are the cherry on the cake (task manager, file copy,...) and if (like me), you don't like the "modern" full screen apps so much, you just don't use them until they are improved.
  • 4 Hide
    BSMonitor , November 29, 2012 2:45 PM
    This is a no brainer. Most of corporate America would frown heavily on all the connections to the outside world the Live Tiles would bring....
  • 4 Hide
    brandonvi , November 29, 2012 2:57 PM
    lol anyone else feel like the person there doing the "" from there is trying do do jedi mind trick

    "When people experience Windows 8, they do find it is easy to get started and fun to learn," along with a nice wave of the hand lol like the jedi

    or "We know from the data we're getting in that customers do indeed get the product." or that one
  • 7 Hide
    memadmax , November 29, 2012 2:57 PM
    Man, if I had to rely on tiles for my power user superman skills, the entire thing would be flooded with tiles >_>
    Seriously it would look like one of them bathroom floors with the tiny old school tiles ^.^
    Resulting in me slowing to a crawl because I would spend more time lookin for $hit than working....
  • 0 Hide
    Anonymous , November 29, 2012 3:00 PM
    There are a number of tasks that can only be accomplished through the desktop UI and several that must be done through metro (yeah, I’m still calling it that). You can’t stay in one or the other 100% of the time. I’m not sure what significance this statistic has. People use an OS for different purposes (entertainment vs. productivity). Desktop is the former, metro is the latter.

    “Windows 7 didn't have to deal with the tablet form factor” This is pretty funny considering how many touch features were baked into that OS. Features that have now mysteriously been removed from this new one. Also, this is selective memory. Microsoft has been developing for tablets for about a decade. They just had the totally wrong approach until now.
  • 1 Hide
    JamesSneed , November 29, 2012 3:04 PM
    Been using Windows 8 a while now. On the desktop I would be one of those in the 85%, seems like they forgot about that thing called multitasking. I just wish on the desktop the metro interface was more like the start menu so that it opened up under the desktop so I have less going back and forth. The "METRO" apps like mail, messaging, etc should somehow be on the desktop so you don't have to bounce out of whatever your doing to check a message. I get by pretty well on Windows 8 it just seems they gave a big hit to having multiple apps up and usable concurrently.
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