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AMD, VIA Steal CPU Marketshare From Intel

By - Source: Tom's Hardware US | B 25 comments

The underdogs gaining just a little on Intel. Not much, but every little bit counts.

Is the recession over? For computer chip makers – maybe. According to research firm IDC, worldwide PC microprocessor shipments in the fourth calendar quarter of 2009 (4Q09) rose 31.3 percent when compared to the same time in 2008. For the full year 2009, total PC processor unit shipments grew 2.5 percent, while revenue declined 7.1 percent to $28.6 billion.

"Compared to 3Q09, the modest rise in shipments in 4Q09 indicates that the market is returning to normal seasonal patterns," said Shane Rau, director of Semiconductors: Personal Computing research at IDC. "Compared to 4Q08, the huge rise in shipments indicates that the market has put the recession behind it. Both comparisons indicate that the PC industry anticipates improvement in PC end demand in 2010."

While Intel is still the clear leader in all segments, the underdog competitors of AMD and VIA managed to steal some market share away from the big dog.

As noted by the IDC:

In 4Q09, Intel earned 80.5% unit market share, a loss of 0.6%, while AMD earned 19.4%, a gain of 0.7%, and VIA Technologies earned 0.2%. In the full year 2009, Intel earned 79.7% unit market share, a loss of 0.7%, AMD earned 20.1%, a gain of 0.8%, and VIA Technologies earned 0.3%.

In 4Q09 by form factor, Intel earned 87.3% share in the mobile PC processor segment, a loss of 0.7%, AMD finished with 12.7%, a gain of 0.8%, and VIA earned 0.1%. In the PC server/workstation processor segment, Intel finished with 89.8% market share, a loss of 0.6% and AMD earned 10.2%, a gain of 0.6%. In the desktop PC processor segment, Intel earned 71.1%, a loss of 1.1%, and AMD earned 28.6%, a gain of 1.2%.

In 2009 by form factor, Intel earned 86.8% share in the mobile PC processor segment, a loss of 0.3%, AMD finished with 12.8%, a gain of 0.8%, and VIA earned 0.3%, a loss of -0.5%. In the PC server/workstation processor segment, Intel finished with 89.9% market share, a gain of 3.2% and AMD earned 10.1%, a loss of 3.2%. In the desktop PC processor segment, Intel earned 71.0%, a loss of 2.5%, AMD earned 28.8%, a gain of 2.3%, and VIA earned 0.3%, a gain of 0.1%.

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  • 17 Hide
    szbxa , January 26, 2010 10:00 PM
    i thought amd got more market than that...
  • 12 Hide
    Pei-chen , January 26, 2010 10:24 PM
    It looks like AMD gain more market share in the beginning of the year and gave some back in Q4. I am guessing PII helped AMD gain some mainstream PC market shares but i7 pushed AMD back.

    I really wish there is a third company in the CPU & GPU field. Maybe Nvidia in CPU and Intel in GPU will really push the industry.
Other Comments
  • 17 Hide
    szbxa , January 26, 2010 10:00 PM
    i thought amd got more market than that...
  • 9 Hide
    ktasley , January 26, 2010 10:05 PM
    I thought via got more market than that (in the Mobile Division) I guess they are not including ultra mobile, Smartphones etc.?
  • 12 Hide
    Pei-chen , January 26, 2010 10:24 PM
    It looks like AMD gain more market share in the beginning of the year and gave some back in Q4. I am guessing PII helped AMD gain some mainstream PC market shares but i7 pushed AMD back.

    I really wish there is a third company in the CPU & GPU field. Maybe Nvidia in CPU and Intel in GPU will really push the industry.
  • 7 Hide
    pale paladin , January 26, 2010 10:26 PM
    It just great to see competition. Keep it going and lower the prices.
  • 1 Hide
    eklipz330 , January 26, 2010 11:02 PM
    well if AMD can get a 6 core out by the end of this year, and for less than $250, i will claim it as mine =]

  • 1 Hide
    jhansonxi , January 26, 2010 11:30 PM
    pei-chenI really wish there is a third company in the CPU & GPU field. Maybe Nvidia in CPU and Intel in GPU will really push the industry.
    Don't count on it. As long as the world is stuck on Windows and limited to x86 there will be no more competitors than there is now. Anyone who has seen the Intel and AMD patent battles over the last two decades can attest to that.
  • 5 Hide
    randomizer , January 27, 2010 12:36 AM
    jhansonxiDon't count on it. As long as the world is stuck on Windows and limited to x86 there will be no more competitors than there is now. Anyone who has seen the Intel and AMD patent battles over the last two decades can attest to that.

    Amen. The world is held back not by poor engineers or crappy software developers, but by licencing from extremely closed dinosaur companies like MS, Google, Apple, Intel and AMD (and pretty much any large corporation). Fortunately Intel and AMD have cross-licencing in one area, otherwise we'd be lucky if we even had x64 extensions of any kind mainstream by now.

    Sharing of information advances technology. Hoarding it hurts the consumer.
  • 5 Hide
    donovands , January 27, 2010 12:53 AM
    Love AMD, but I couldn't say no to the i5 750. So much bang, so little buck.
  • 0 Hide
    jfem , January 27, 2010 3:41 AM
    amd will continue to increase their gains now that they released 555 and the others without a price increase compared to their predecessors, unless intel lowers the prices of their cpus.
  • 0 Hide
    saran008 , January 27, 2010 6:16 AM
    Great AMD! Great!
    Pretty much good for my upcoming budget PC! ;) 
    More the competition! more benefits to end-users :) 
  • 0 Hide
    dredtom_79 , January 27, 2010 7:31 AM
    hmm.. intel is ravaging the mobile market, we need AMD to come up with some good performance/watt chips so i could get one.
    meanwhile, ARM is comming!
  • -1 Hide
    anamaniac , January 27, 2010 7:35 AM
    I think Via is still about 5 years behind... make a damned good CPU already!
  • 2 Hide
    axekick , January 27, 2010 9:34 AM
    Being a wage slave without the need for a top of the line home PC I've long opted for AMD processors. We do all agree the competition is great for the consumer as well as the market.

    And thinking back to my very first Pentium 133mhz home system that cost slightly under $3,000, I am not complaining with either manufacturer.
  • 1 Hide
    rhino13 , January 27, 2010 11:02 AM
    It seems I could sumerise the sentiments of everyone on the board by saying, we love AMD, but, man, when are they going to make a competitive high end CPU again?
  • -1 Hide
    tipoo , January 27, 2010 11:40 AM
    Me thinks a dual core die-shrunk Nano will improve that even more.
  • -1 Hide
    dfusco , January 27, 2010 12:00 PM
    Steal? I didn't know the entire market belonged rightfully to Intel. Well then, shame on AMD and VIA for their theiving ways!
  • -2 Hide
    killerclick , January 27, 2010 12:10 PM
    The last Intel I bought was a Celeron 300A in 1998 and I was using it until 2008. Now it's on my shelf together with an Athlon 64
  • -1 Hide
    eyemaster , January 27, 2010 1:27 PM
    randomizerAmen. The world is held back not by poor engineers or crappy software developers, but by licencing from extremely closed dinosaur companies like MS, Google, Apple, Intel and AMD (and pretty much any large corporation). Fortunately Intel and AMD have cross-licencing in one area, otherwise we'd be lucky if we even had x64 extensions of any kind mainstream by now.Sharing of information advances technology. Hoarding it hurts the consumer.


    Might I remind you that there were chips based on much better systems than x86, like RISC chips and the Intel chip Itanium. No one bought them because there's too many systems working on x86. Same reason why we're stuck still programming in Cobol.

    Unless the current system colapse, we will not see a new processor instruction set. Also remember that Windows used to be developped for RISC computers (the servers) and MS stopped the development because of low adoption.
  • -2 Hide
    sublifer , January 27, 2010 2:36 PM
    Yes, another thing that people aren't realizing though is that this (and those great numbers for Win7 sales) is because Win7 is a decent OS and people held off buying a crappy Vista loaded PC to wait for Win7. Hence a soar in sales of PCs and Win7.

    Need a new market analyst? Shoot me an email :D 
  • -1 Hide
    retirepresident , January 27, 2010 3:09 PM
    I hope Intel lose other 20% more market share. AMD has new cpu Athlon II x2 250u/260u 25watts for desktops.
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