Apple UK Gets Specialists Online to Answer Your Questions

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Apple has launched a new service for European customers that will allow them to talk to an Apple representative about their purchase.

The Apple store was down for UK users this morning, and when it returned it was packing a brand new feature for some European shoppers. The website now allows customers from the United Kingdom, Germany, and Spain. In addition to these three, shoppers in Brazil will also get access to this new service that allows you to converse with an Apple Specialist while you shop for an iPad or iPhone.

Customers using the new service will be able to talk to a Specialist over the phone, start a live online chat, and watch the Specialist's screen during personalized tours.

"In addition to customers already being able to chat, request a call with a specialist and experience a guided tour of the store, now customers can schedule an online session to set up their iPhone or iPad device," the company told MacWorld. "When you have a new product, Specialists are on hand to help you get set up, configure your email, stay in sync with iCloud and more.

No word on if or when Apple plans to launch a similar service in the United States or elsewhere in the world.

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Jane McEntegart
7 Comments Comment from the forums
  • xanagu
    Why is your company so Full Of iShit?
    Reply
  • Why New Ipad gets overcharged and burns batteries?
    Reply
  • lp231
    I wonder is itard Apple is going to patent is feature?
    Almost all store websites already have this type of service, where you browse a chat windows will popup asking if you would like any assistance.
    Reply
  • And will they be able to answer about Why is Apple one of the worst trolls ever?...
    Reply
  • ddpruitt
    If you need to talk to someone and see a personalized demonstration wouldn't it be easier to just go to a store??
    Reply
  • back_by_demand
    Why did you steal the Apple logo from the Beatles?
    Why did you steal the iPod menu from Creative?
    Why did you steal the iPhone name from Cisco?
    Why did you steal the GUI from Xerox?
    Reply
  • house70
    Samsung has invested billions recently in US-based manufacturing plants. Why can't Apple do the same?
    Who is the selfish greedy bastard here?
    Reply