FA Cup Semi-finals to Feature Sideline Twitter Photographers

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By Jane McEntegart
published

Good seats from which to tweet.

There's Twitter fanatics and Instagram addicts at pretty much every sporting event, but the FA Cup semi-finals might be the first to have dedicated social networkers on the sidelines. Pocket-lint reports that a Budweiser campaign will see two "phoneographers" stand on the sidelines and document the experience for people on Twitter to see. These two phoneographers are apparently amateur photographers who have made a name for themselves in mobile phone photography.

The stunt is part of a Budweiser UK's sponsorship of the FA Cup and will be supported by the hashtag #tothedream. Twitter users @awaydays_ and @Ope_O_Photog who have been chosen as the sideline phoneographers. Both will be on hand to tweet photos of Wigan vs Millwall and Manchester City vs Chelsea to their followers (they have nearly 55,000 between them). Those watching at home (or in the stadiums) can join in by tweeting using the #tothedream hashtag.

According to Pocket-lint, Budweiser is going to use the resulting content in fan film TV advertising that will be aired during the final in early May.

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Jane McEntegart
2 Comments Comment from the forums
  • nebun
    and what's so special about this???
    Reply
  • razor512
    Never use a smartphone for sports photography.

    The goal of sports photography when you reach the pro level, is to freeze the action and isolate the subjects using a shallow depth of field. None of this is possible on a smartphone.

    stadiums are not the best environment for a small aperture, there is a lot going on, and almost any angle that is at the level of the action will have many people in view who do not add to the story and emotion the photographer is trying to show by taking the photo.

    A smartphone will never get the shutter speeds needed to freeze the action, the photos will simply look generic as there will be too much background noise happening which will distract from the focus.

    Smartphone photography generally only works when it comes to environment where a small aperture would be used regardless.
    Reply